| Drivers and outcomes of brand relationship quality in the context of online social networks I Pentina, BS Gammoh, L Zhang, M Mallin International Journal of Electronic Commerce 17 (3), 63-86, 2013 | 177 | 2013 |
| A re‐examination of B2B sales performance R Zallocco, E Bolman Pullins, ML Mallin Journal of Business & Industrial Marketing 24 (8), 598-610, 2009 | 150 | 2009 |
| The moderating effect of control systems on the relationship between commission and salesperson intrinsic motivation in a customer oriented environment ML Mallin, EB Pullins Industrial Marketing Management 38 (7), 769-777, 2009 | 119 | 2009 |
| Social entrepreneurship and direct marketing ML Mallin, TA Finkle Direct Marketing: An International Journal 1 (2), 68-77, 2007 | 64 | 2007 |
| Why did I lose? A conservation of resources view of salesperson failure attributions ML Mallin, M Mayo Journal of Personal Selling & Sales Management 26 (4), 345-357, 2006 | 63 | 2006 |
| The impact of salesperson-brand personality congruence on salesperson brand identification, motivation and performance outcomes B S. Gammoh, M L. Mallin, E Bolman Pullins Journal of Product & Brand Management 23 (7), 543-553, 2014 | 55 | 2014 |
| The proactive behavior of younger salespeople: Antecedents and outcomes ML Mallin, CB Ragland, TA Finkle Journal of Marketing Channels 21 (4), 268-278, 2014 | 46 | 2014 |
| A new perspective of salesperson motivation and salesforce outcomes: The mediating role of salesperson-brand identification ML Mallin, BS Gammoh, EB Pullins, CM Johnson Journal of Marketing Theory and Practice 25 (4), 357-374, 2017 | 43 | 2017 |
| Antecedents and consequences of salesperson identification with the brand and company BS Gammoh, ML Mallin, EB Pullins Journal of Personal Selling & Sales Management 34 (1), 3-18, 2014 | 42 | 2014 |
| How do unethical salespeople sleep at night? The role of neutralizations in the justification of unethical sales intentions L Serviere-Munoz, ML Mallin Journal of Personal Selling & Sales Management 33 (3), 289-306, 2013 | 42 | 2013 |
| The impact of sales failure on attributions made by" resource-challenged" and" resource-secure" salespeople M Mayo, ML Mallin Journal of Marketing Theory and Practice 18 (3), 233-248, 2010 | 35 | 2010 |
| The role of uncertainty and sales control in the development of sales manager trust ML Mallin, E O'Donnell, MY Hu Journal of Business & Industrial Marketing 25 (1), 30-42, 2009 | 32 | 2009 |
| STEVE JOBS AND APPLE, INC. TA Finkle, ML Mallin Journal of the International Academy for Case Studies 16 (7), 31, 2010 | 31 | 2010 |
| Unethical sales behavior neutralization: the impact of salesperson role variables and moderating effects of role relationship orientation L Munoz, M Mallin Journal of Business & Industrial Marketing 34 (1), 62-79, 2018 | 29 | 2018 |
| How salespeople deal with intergenerational relationship selling E Bolman Pullins, ML Mallin, RE Buehrer, DE Jones Journal of Business & Industrial Marketing 26 (6), 443-455, 2011 | 29 | 2011 |
| The role of salesperson brand selling confidence in enhancing important sales management outcomes: a social identity approach BS Gammoh, ML Mallin, EB Pullins, CM Johnson Journal of Business & Industrial Marketing 33 (3), 277-290, 2018 | 28 | 2018 |
| Power-base effects on salesperson motivation and performance: A contingency view ML Mallin, CB Ragland Journal of business-to-business marketing 24 (2), 99-121, 2017 | 28 | 2017 |
| The impact of learning context on intent to use marketing and sales technology: A comparison of scenario-based and task-based approaches ML Mallin, DE Jones, JL Cordell Journal of Marketing Education 32 (2), 214-223, 2010 | 24 | 2010 |
| Antecedents and anticipated outcomes of superstitious behavior among professional salespeople M Mayo, M Mallin Journal of Business & Industrial Marketing 29 (3), 227-237, 2014 | 23 | 2014 |
| Antecedents to managerial trust and sales control in Malaysian salesforce ML Mallin, S Asree, AC Koh, MY Hu International Business Review 19 (3), 292-305, 2010 | 23 | 2010 |
Ellen PullinsUniversity of Toledo在 utoledo.edu 的电子邮件经过验证
