Forecasting GDP growth rates of India: An empirical study B Maity, B Chatterjee International Journal of Economics and Management Sciences 1 (9), 52-58, 2012 | 65 | 2012 |
Testing the random walk hypothesis for leading cryptocurrencies S Palamalai, KK Kumar, B Maity Borsa Istanbul Review 21 (3), 256-268, 2021 | 51 | 2021 |
Effectiveness of integrated marketing communications: Empirical analysis of two brands in India M Baidya, B Maity Journal of Indian Business Research 2 (1), 23-31, 2010 | 30 | 2010 |
Return and volatility spillover effects in leading cryptocurrencies S Palamalai, B Maity Global Economy Journal 19 (03), 1950017, 2019 | 14 | 2019 |
Innovation in marketing strategy: A customer lifetime value approach. MK Baidya, B Maity, K Ghose Journal of Business & Management 25 (2), 2019 | 10 | 2019 |
Measuring dynamic effects of advertising: a case study in India M Baidya, B Maity, K Ghose Journal of Indian Business Research 4 (3), 158-169, 2012 | 10 | 2012 |
Impact of modern technology on foodgrain production in west bengal: A econometric analysis B Maity, B Chatterjee Indian Journal of Regional Science 38 (2), 96, 2006 | 9 | 2006 |
Performance of Indian Cement Industry: Drivers, Models and Empirics B Maity, V Suresh, MK Baidya Global Economy Journal 19 (02), 1950009, 2019 | 6 | 2019 |
Assessing farmer awareness indices of modern inputs in India B Maity, B Chatterjee European journal of social sciences 15 (4), 637-543, 2010 | 6 | 2010 |
Macro-financial parameters influencing bitcoin prices: Evidence from symmetric and asymmetric ARDL models P Srinivasan, B Maity, K Krishna Kumar Review of Economic Analysis 14 (1), 143-175, 2022 | 4 | 2022 |
Returns to Scale of Food Grain Production in India: An Empirical Test B Maity, B Chatterjee European Journal of Social Sciences 14 (3), 496-501, 2010 | 4 | 2010 |
Effect of Modern Inputs on Foodgrains Productivity: A Macro Analysis in West Bengal B Maity, B Chatterjee Agricultural Situation in India 64 (7), 291-295, 2007 | 4 | 2007 |
The economics of brand and marketing activities M Baidya, B Maity, K Ghose DLSU Business & Economics Review 27 (1), 165-174, 2017 | 3 | 2017 |
Goods and Services Tax (GST): A Paradigm Shift in Indian Tax System. V Suresh, B Maity TSM Business Review 4 (2), 2016 | 3 | 2016 |
Relationship between marketing efforts and sales of consumer brands: An empirical study in India M Baidya, B Maity International Journal of Management 28 (1), 387, 2011 | 3 | 2011 |
A value-driven touchpoints strategy for managing the customer experience process M Baidya, B Maity, S Goswami Business Process Management Journal 29 (7), 2147-2166, 2023 | 2 | 2023 |
Linkages between stock market development, banks and economic growth in India: an ARDL approach S Palamalai, S Khanna, N Agrawal, B Maity Indian Journal of Economics and Development 18 (4), 763-776, 2022 | 1 | 2022 |
Electricity demand and CO Emissions during the COVID-19 Pandemic: The case of India M Tamilselvan, P Srinivasan, M Kumar, B Maity, N Agrawal International Journal of Energy Economics and Policy 12 (3), 161-169, 2022 | 1 | 2022 |
Effectiveness of Financial Inclusion through Pradhan Mantri Jan Dhan Yojana (PMJDY): A Case Experience from PMJDY Beneficiaries in Coimbatore, Tamil Nadu S Palamalai, M Kumar, G Delina, B Maity, K Kumar Indian Journal of Economics and Business 20 (3), 73-88, 2021 | 1 | 2021 |
A strategic process to manage the right value proposition with retailers in the B2C sector M Baidya, B Maity Business Process Management Journal, 2024 | | 2024 |