Promotional Strategy impacts on Organization Market Share and Profitability A Adefulu Acta Universitatis Danubius CEconomical Journal 11 (6), 2015 | 65 | 2015 |
Factors Influencing Postgraduate Students' University Choice in Nigeria A Adefulu, T Farinloye, E Mogaji Higher Education Marketing in Africa: Explorations on student Choice., 2020 | 51 | 2020 |
Channel Strategy and Marketing Performance of Selected Consumer Goods Firms in Lagos State, Nigeria A Adefulu, J Adeniran Academy of Marketing Studies Journal 23 (1), 2019 | 32 | 2019 |
Examination of the relevance of personal selling in marketing activities: A descriptive method A Adesoga Journal of Accounting and Management 6 (2), 2016 | 32 | 2016 |
Effect of entrepreneurial orientation on performance of selected small and medium scale enterprises in Ogun State Nigeria TF Aroyeun, AD Adefulu, OU Asikhia International Journal of Business and Management Invention 8 (1), 16-27, 2019 | 30 | 2019 |
Social innovation and graduate entrepreneurship in Nigeria AA Odumosu, AO Binuyo, AD Adefulu, OU Asikhia IOSR J. Bus. Manag 22, 48-55, 2020 | 20 | 2020 |
The Effect of Pro-activeness on Growth of Selected Small and Medium Scale Enterprises in Ogun State, Nigeria A Adefulu, olalekan Asikhia, T Aroyeun Journal of Business and Management 20 (12), 14-21, 2018 | 11 | 2018 |
Effect of Competitive Aggressiveness on Competitive Advantage of Selected Small and Medium Scale Enterprises in Ogun State, Nigeria OA Taiwo Aroyeun, Adesoga Adefulu European Journal of Business and Management 10 (35), 2018 | 10 | 2018 |
Strategic Marketing, Innovation Culture and Competitive Advantage of Selected Petroleum Products Marketing Companies: Evidence from Nigeria AD Adefulu, OU Ashikia, OG Makinde, AE Alao Journal of Business and Management (IOSR-JBM) 22 (3), 54-64, 2020 | 8 | 2020 |
Training and employee productivity of selected insurance: Perspectives for the board of directors S Adebowale, A Adefulu Corporate Board: Role, Duties and Composition 15 (3), 17-26, 2019 | 8 | 2019 |
CONSUMER PERCEPTIONS OF BANKING SERVICES: FACTORS FOR BANK'S PREFERENCE. A Adesoga, VS Louise Risk governance & control: financial markets & institutions 6 (4), 2016 | 8 | 2016 |
Strategic marketing and competitive advantage of selected petroleum products marketing companies in Nigeria: The moderating role of resource capabilities AE Alao, AD Adefulu, OU Asikhia, OG Makinde Journal of Accounting, Business and Finance Research 9 (1), 12-23, 2020 | 7 | 2020 |
Compensation Management and Employee Job Satisfaction of Selected Insurance Companies in Lagos State, Nigeria AD Adefulu, IS Adebowale International Journal of Advanced Research 7 (8), 955-965, 2019 | 7 | 2019 |
Social Innovation and Skills Acquisition among University Graduates in Nigeria AO Binuyo, AD Adefulu, OU Asikhia, AA Odumosu International Journal of Innovative Research and Development 9 (2), 173-181, 2020 | 6 | 2020 |
Business process reengineering and operational costs of selected Nigerian airline companies A Adefulu, J Akinshipe, O Makinde, V Akpa Problems and Perspectives in Management 18 (3), 182-194, 2020 | 5 | 2020 |
Purpose: The relationship between strategic leadership and organisational performance of selected service firms in Lagos and Ogun States, Nigeria. IA Adeoye, AJ Egwakhe, AD Adefulu IOSR Journal of Humanities and Social Sciences 24 (4), 2019 | 5 | 2019 |
Marketing Education, The Nigerian Experience : A Meta -Analysis A Adefulu, I Adebowale Academy of Marketing Studies Journal 24 (1), 2019 | 4* | 2019 |
Motivation Practices and Employee Turnover Intentions in Selected Paramilitary Agencies in South West Nigeria AD Adefulu, BN Amos, AT Ogunkanmi International Journal of Business and Management Invention 9 (4), 19-27, 2020 | 3 | 2020 |
Consumer Shopping Behaviour Affectors and Service Quality of Selected Online Student-Buyersin Lagos State, Nigeria. SAO Ulaikere, OU Asikhia, AD Adefulu, E OAjike IOSR Journal of Business and Management 22 (6), 40-46, 2020 | 3 | 2020 |
Does Experience Matter on Export -Preneurial Behaviour and Business Performance A Ariguzo,V.A, Egwkhe, A.J., Adefulu International Journal of Research Science & Management 6 (3), 30-41, 2019 | 3 | 2019 |