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Nandukrishna T Ajith
Nandukrishna T Ajith
Research Scholar
在 nitt.edu 的电子邮件经过验证
标题
引用次数
引用次数
年份
What drives user stickiness and satisfaction in OTT video streaming platforms? A mixed-method exploration
S Periaiya, AT Nandukrishna
International Journal of Human–Computer Interaction 40 (9), 2326-2342, 2024
312024
Caring the sharing apps–exploration of the factors affecting user satisfaction with sharing economy apps
AKF Rasheed, AT Nandukrishna
Journal of Global Marketing 36 (3), 225-239, 2023
102023
Switching channels: investigating the push, pull, and mooring effects of moving from cable TV to OTT services
P Sridevi, NT Ajith
Leisure Studies 43 (4), 644-661, 2024
52024
Play, pause or praise?–a dual factor theory exploration of continuance, discontinuance and recommendation intentions in OTT platforms
AT Nandukrishna, S P
World Leisure Journal 66 (2), 225-249, 2024
52024
Investigating the Switch from Sanitary Napkins to Menstrual Cups
AT Nandukrishna, AKF Rasheed
Journal of Cleaner Production, 142197, 2024
1*2024
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