Generation Y consumers’ buying behaviour in fashion apparel industry: a moderation analysis N Valaei, SR Nikhashemi Journal of Fashion Marketing and Management: An International Journal 21 (4 …, 2017 | 220 | 2017 |
Augmented reality in smart retailing: A (n)(A) Symmetric Approach to continuous intention to use retail brands’ mobile AR apps SR Nikhashemi, HH Knight, K Nusair, CB Liat Journal of Retailing and Consumer Services 60, 102464, 2021 | 190 | 2021 |
Uncovering the roles of retail brand experience and brand love in the apparel industry: Non-linear structural equation modelling approach SR Nikhashemi, C Jebarajakirthy, K Nusair Journal of Retailing and Consumer Services 48, 122-135, 2019 | 126 | 2019 |
A bibliometric analysis of social media in hospitality and tourism research K Nusair, I Butt, SR Nikhashemi International Journal of Contemporary Hospitality Management 31 (7), 2691-2719, 2019 | 124 | 2019 |
The effect of customers’ perceived value of retail store on relationship between store attribute and customer brand loyalty: Some insights from Malaysia SR Nikhashemi, AK Tarofder, SS Gaur, A Haque Procedia Economics and Finance 37, 432-438, 2016 | 108 | 2016 |
Does brand personality and perceived product quality play a major role in mobile phone consumers’ switching behaviour? SR Nikhashemi, N Valaei, AK Tarofder Global Business Review 18 (3_suppl), S108-S127, 2017 | 89 | 2017 |
Voluntary sustainability disclosure, revenue, and shareholders wealth-a perspective from Singaporean companies A Khaveh, SR Nikhasemi, A Haque, A Yousefi Business Management Dynamics 1 (9), 06-12, 2012 | 82 | 2012 |
The mediating influence of service failure explanation on customer repurchase intention through customers satisfaction AK Tarofder, SR Nikhashemi, SMF Azam, P Selvantharan, A Haque International Journal of Quality and Service Sciences 8 (4), 516-535, 2016 | 75 | 2016 |
Organizational factors and process capabilities in a KM strategy: toward a unified theory N Valaei, SR Nikhashemi, N Javan Journal of Management Development 36 (4), 560-580, 2017 | 68 | 2017 |
The chain of effects from brand personality and functional congruity to stages of brand loyalty: The moderating role of gender SR Nikhashemi, N Valaei Asia Pacific Journal of Marketing and Logistics 30 (1), 84-105, 2018 | 64 | 2018 |
The significant role of customer brand identification towards brand loyalty development: An empirical study among Malaysian hypermarkets customer SR Nikhashemi, L Paim, S Osman, S Sidin Procedia-Social and Behavioral Sciences 207, 182-188, 2015 | 55 | 2015 |
Internet technology, CRM and customer loyalty: Customer retention and satisfaction perspective SR Nikhashemi, L Paim, A Haque, A Khatibi, AK Tarofder Middle-East Journal of Scientific Research 14 (1), 79-92, 2013 | 49 | 2013 |
The chain effects of service innovation components on the building blocks of tourism destination loyalty: the moderating role of religiosity C Boon Liat, SR Nikhashemi, MM Dent Journal of Islamic Marketing 12 (9), 1887-1929, 2020 | 39 | 2020 |
Customers' perception towards buying Chinese products: An empirical investigation in Malaysia A Sarwar, SMF Azam, A Haque, G Sleman, SR Nikhashemi World Applied Sciences Journal 22 (2), 152-160, 2013 | 39 | 2013 |
A (n)(a) symmetric perspective towards task-technology-performance fit in mobile app industry N Valaei, SR Nikhashemi, G Bressolles, HH Jin Journal of enterprise information management 32 (5), 887-912, 2019 | 26 | 2019 |
Service quality and consumer purchasing intention toward online ticketing: An empirical study in iran SR Nikhashemi, A Haque, F Yasmin, A Khatib International Conference on Economics, Business Innovation IPEDR 38, 150-154, 2012 | 25 | 2012 |
What are the building blocks of customer brand loyalty in department stores? A multi-level mediation analysis SR Nikhashemi, N Valaei Journal of Relationship Marketing 16 (4), 302-327, 2017 | 24 | 2017 |
The effectiveness of E-advertisement towards customer purchase intention: Malaysian perspective SR Nikhashemi, L Paim, SS Fard IOSR Journal of Business and Management 10 (3), 93-104, 2013 | 21 | 2013 |
Driving Forces of Hypermarket’s Customer Loyalty: An Empirical Study in Malaysia SR Nikhashemi, LH Paim, SM Sidin, A Khatibi Australian Journal of Basic and Applied Sciences 8 (3), 377-386, 2014 | 18 | 2014 |
Critical factors in determining customer satisfaction toward internet shopping in Malaysia SR Nikhashemi, L Paim, F Yasmin, A Yousefi International Journal of Business and Management Invention 2 (1), 44-51, 2013 | 16 | 2013 |