| Beauty blogger selfies as authenticating practices V Gannon, A Prothero European Journal of Marketing 50 (9/10), 1858-1878, 2016 | 140 | 2016 |
| Beauty bloggers and YouTubers as a community of practice V Gannon, A Prothero Journal of Marketing Management 34 (7-8), 592-619, 2018 | 138 | 2018 |
| From overt threat to invisible presence: discursive shifts in representations of gender in menstrual product advertising R Campbell, O Freeman, V Gannon Journal of marketing management 37 (3-4), 216-237, 2021 | 19 | 2021 |
| Exploring the impact of consumer generated advertising (CGA) on consumer brand responses C Kennedy, V Gannon, A Kennedy Journal of Customer Behaviour 13 (4), 253-270, 2014 | 4 | 2014 |
| Authenticity in material culture, consumption and branding V Gannon, A Prothero Cultures of authenticity, 79-86, 2022 | 1 | 2022 |
| Why We Went Mad For Nostalgia In The Last Year A Hoban, V Gannon Technological University Dublin, 2021 | | 2021 |
| So You Want to be a Social Media Influencer F Sultan, V Gannon Technological University Dublin, 2019 | | 2019 |
