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Danijel Jozic
Danijel Jozic
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标题
引用次数
引用次数
年份
Customer experience management: toward implementing an evolving marketing concept
C Homburg, D Jozić, C Kuehnl
Journal of the Academy of Marketing Science 45, 377-401, 2017
16142017
Effective customer journey design: consumers’ conception, measurement, and consequences
C Kuehnl, D Jozic, C Homburg
Journal of the academy of marketing science 47, 551-568, 2019
4162019
Customer experience management
C Homburg, D Jozic, C Kühnl
IMU Research Insights 19, 2013
62013
Customer experience management: eine empirische Analyse der Gestaltungsmöglichkeiten und Erfolgsauswirkungen
D Jozic
Universität Mannheim, 2015
52015
Customer experience management
D Jozic
12015
A grounded theory of customer experience management
C Homburg, D Jozic, C Kühnl
AMA Educators' Proceedings 25, 198-199, 2015
12015
Customer Journey Experience: Ausgestaltung und Auswirkungen
C Homburg, D Jozic, C Kühnl
IMU Research Insights 37, 2015
2015
Customer Journey Experience: Ausgestaltung und Auswirkungen
DKD Jozic, C Kühnl
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