| Perceived controllability and service expectations: Influences on customer reactions following service failure S Choi, AS Mattila Journal of Business Research 61 (1), 24-30, 2008 | 380 | 2008 |
| Restaurant revenue management: Applying yield management to the restaurant industry SE Kimes, RB Chase, S Choi, PY Lee, EN Ngonzi Cornell Hotel and Restaurant Administration Quarterly 39 (3), 32-39, 1998 | 355 | 1998 |
| Hotel revenue management and its impact on customers' perceptions of fairness S Choi, AS Mattila Journal of Revenue and pricing Management 2, 303-314, 2004 | 281 | 2004 |
| Electronic distribution channels' effect on hotel revenue management S Choi, SE Kimes The Cornell hotel and restaurant administration quarterly 43 (3), 23-31, 2002 | 249 | 2002 |
| Customer emotions and their triggers in luxury retail: Understanding the effects of customer emotions before and after entering a luxury shop S Kim, G Park, Y Lee, S Choi Journal of Business Research 69 (12), 5809-5818, 2016 | 175 | 2016 |
| Impact of information on customer fairness perceptions of hotel revenue management S Choi, AS Mattila Cornell Hotel and Restaurant Administration Quarterly 46 (4), 444-451, 2005 | 164 | 2005 |
| Perceived fairness of price differences across channels: the moderating role of price frame and norm perceptions S Choi, AS Mattila Journal of Marketing Theory and Practice 17 (1), 37-48, 2009 | 128 | 2009 |
| The role of disclosure in variable hotel pricing: A cross-cultural comparison of customers’ fairness perceptions S Choi, AS Mattila Cornell Hotel and Restaurant Administration Quarterly 47 (1), 27-35, 2006 | 126 | 2006 |
| Social innovation in service: a conceptual framework and research agenda L Aksoy, L Alkire, S Choi, PB Kim, L Zhang Journal of Service Management 30 (3), 429-448, 2019 | 113 | 2019 |
| A cross-cultural comparison of perceived fairness and satisfaction in the context of hotel room pricing AS Mattila, S Choi International Journal of Hospitality Management 25 (1), 146-153, 2006 | 105 | 2006 |
| Operating without operations: how is technology changing the role of the firm? C Breidbach, S Choi, B Ellway, BW Keating, K Kormusheva, ... Journal of Service Management 29 (5), 809-833, 2018 | 92 | 2018 |
| Service innovation, renewal, and adoption/rejection in dynamic global contexts D Martin, A Gustafsson, S Choi Journal of business research 69 (7), 2397-2400, 2016 | 86 | 2016 |
| The SAGE encyclopedia of quality and the service economy SM Dahlgaard-Park Sage Publications, 2015 | 63 | 2015 |
| Development and validation of the pick-up service quality scale of the buy-online-pick-up-in-store service Y Lee, S Choi, JM Field Operations Management Research 13, 218-232, 2020 | 38 | 2020 |
| Effects of a reward program on inducing desirable customer behaviors: The role of purchase purpose, reward type and reward redemption timing S Choi, S Kim International Journal of Hospitality Management 32, 237-244, 2013 | 38 | 2013 |
| The impact of hotel pricing policies on perceived fairness and satisfaction with the reservation process AS Mattila, S Choi Journal of Hospitality & Leisure Marketing 13 (1), 25-39, 2005 | 34 | 2005 |
| The Effect of Market Orientation on Business Performance: Focus on Mediating Role of New Product Development Performance S Kang, S Choi, H Park, J Woo Yonsei Business Review 48 (1), 1-32, 2011 | 29* | 2011 |
| Group revenue management: A model for evaluating group profitability S Choi Cornell Hotel and Restaurant Administration Quarterly 47 (3), 260-271, 2006 | 28 | 2006 |
| Global trends in hospitality L Aksoy, S Choi, T Dogru, T Keiningham, M Lorenz, D Rubin, JB Tracey Journal of Business Research 142, 957-973, 2022 | 27 | 2022 |
| Customer contact employees' commitment to extra-role customer service: the effect of internal service quality perception S Choi, J Baek, H Kang Journal of Global Scholars of Marketing Science 23 (2), 144-158, 2013 | 20 | 2013 |
