A taxonomy of SME e-commerce platforms derived from a market-level analysis CP Holland, M Gutiérrez-Leefmans International Journal of Electronic Commerce 22 (2), 161-201, 2018 | 69 | 2018 |
SME platforms as business models: a user-centric activity-system approach M Gutierrez-Leefmans, C Patrick Holland Cuadernos de Administración (Universidad del Valle) 35 (64), 52-77, 2019 | 8 | 2019 |
Social influence and mPOS use: The effects of gender M Gutierrez-Leefmans, S Adewale Olaleye Journal of technology management & innovation 16 (4), 3-10, 2021 | 4 | 2021 |
Analyzing academic discourse evolution on consumer behavior and covid-19 using topic modeling VW Bohorquez-Lopez, M Gutiérrez-Leefmans Innovar 32 (86), 89-103, 2022 | 3 | 2022 |
Is Internet Making Us More Creative? M Gutiérrez-Leefmans CIENCIA ergo-sum: revista científica multidisciplinaria de la Universidad …, 2016 | 3 | 2016 |
The role of business in the innovation ecosystem: The case of smart cities as business models M Gutiérrez-Leefmans Handbook of research on smart territories and entrepreneurial ecosystems for …, 2020 | 2 | 2020 |
Online Consumer Behaviour and Competitor Performance in the Mexican Bank Market C Holland, MM Gutierrez-Leefmans | 2 | 2013 |
Channel Structure Innovation as a Response to the COVID-19 Pandemic: Cases From Mexico M Gutiérrez-Leefmans Cases on Emerging Market Responses to the COVID-19 Pandemic, 1-20, 2022 | 1 | 2022 |
The Emergence and Current State of Drug Trafficking-related Social Media in Mexico: A Text Mining Approach A Rico-Sulayes, M Gutiérrez-Leefmans, L Villaseñor-Pineda Graffylia, Revista de la Facultad de Filosofía y Letras 3 (5), 8-19, 2018 | 1 | 2018 |
Strategic Group Analysis of the Social Media Landscape for SMEs. MMG Leefmans, CP Holland UKAIS, 34, 2015 | 1 | 2015 |
Assessing consumer complaints during COVID-19 in Mexico using large-scale Twitter data. M Gutiérrez Leefmans, F García Miramón, M David Murck Cuadernos. info, 2023 | | 2023 |
Evaluación de quejas de consumidores durante COVID-19 analizando Twitter a gran escala M Gutiérrez Leefmans, F García Miramón, M David Murck Cuadernos. info, 162-185, 2023 | | 2023 |
UNE ANALYSE DE L'ÉVOLUTION DU DISCOURS ACADÉMIQUE SUR LE COMPORTEMENT DU CONSOMMATEUR ET COVID-19 À L'AIDE DE LA MODÉLISATION THÉMATIQUE VW Bohorquez-Lopez, M Gutiérrez-Leefmans Innovar 32 (86), 89-103, 2022 | | 2022 |
ANÁLISE DA EVOLUÇÃO DO DISCURSO ACADÊMICO SOBRE O COMPORTAMENTO DO CONSUMIDOR E A COVID-19 A PARTIR DA MODEL AGEM DE TÓPICOS VW Bohorquez-Lopez, M Gutiérrez-Leefmans Innovar 32 (86), 89-103, 2022 | | 2022 |
Channel Structure Innovation M Gutiérrez-Leefmans Cases on Emerging Market Responses to the COVID-19 Pandemic, 1, 2022 | | 2022 |
The use of mPOS in Mexico M Gutierrez-Leefmans, SA Olaleye Design, Operation and Evaluation of Mobile Communications: HCII 2021, 2021 | | 2021 |
The Use of mPOS in Mexico SA Olaleye, M Gutiérrez-Leefmans Design, Operation and Evaluation of Mobile Communications: Second …, 2021 | | 2021 |
Les plates-formes pour les PME en tant que modèles d’affaires: une approche par système d’activités centrées sur l’utilisateur M Gutiérrez-Leefmans, C Patrick Holland Cuadernos de Administración (Universidad del Valle) 35 (64), 52-77, 2019 | | 2019 |
Business Model Innovation in the Digital Era. A Case Study from the Real Estate Sector M Gutiérrez-Leefmans Vinculatégica EFAN 5 (2), 919-930, 2019 | | 2019 |
¿ El Internet nos está volviendo más creativos? M Gutierrez-Leefmans Ciencia ergo sum 23 (2), 182-187, 2016 | | 2016 |