Tournaments to crowdsource innovation: The role of moderator feedback and participation intensity N Camacho, H Nam, PK Kannan, S Stremersch Journal of Marketing 83 (2), 138-157, 2019 | 109 | 2019 |
Unraveling scientific impact: Citation types in marketing journals S Stremersch, N Camacho, S Vanneste, I Verniers International Journal of Research in Marketing 32 (1), 64-77, 2015 | 106 | 2015 |
The effect of customer empowerment on adherence to expert advice N Camacho, M De Jong, S Stremersch International Journal of Research in Marketing 31 (3), 293-308, 2014 | 95 | 2014 |
Predictably non-Bayesian: Quantifying salience effects in physician learning about drug quality N Camacho, B Donkers, S Stremersch Marketing Science 30 (2), 305-320, 2011 | 57 | 2011 |
The connected patient N Camacho, V Landsman, S Stremersch The connected customer: The changing nature of consumer and business markets …, 2010 | 48 | 2010 |
Faculty research incentives and business school health: A new perspective from and for marketing S Stremersch, RS Winer, N Camacho Journal of Marketing 85 (5), 1-21, 2021 | 36 | 2021 |
Grassroots innovation success: The role of self-determination and leadership style S Stremersch, N Camacho, E Keko, S Wuyts International Journal of Research in Marketing 39 (2), 396-414, 2022 | 20 | 2022 |
Patient empowerment: Consequences for pharmaceutical marketing and for the patient–physician relationship N Camacho Innovation and marketing in the pharmaceutical industry: Emerging practices …, 2013 | 13 | 2013 |
Expert opinion of nephrologists about the effectiveness of low-protein diet in different stages of chronic kidney disease (CKD) G Trifiro, PM Fatuzzo, V Ientile, V Pizzimenti, C Ferrajolo, D Santoro, ... International journal of food sciences and nutrition 65 (8), 1027-1032, 2014 | 8 | 2014 |
Grassroots innovation: a promising innovation paradigm for pharmaceutical companies UAK Betz, N Camacho, M Gerards, S Stremersch Innovation and Marketing in the Pharmaceutical Industry: Emerging Practices …, 2014 | 8 | 2014 |
Financial projections in innovation selection: The role of scenario presentation, expertise, and risk V Avagyan, N Camacho, WA Van der Stede, S Stremersch International Journal of Research in Marketing 39 (3), 907-926, 2022 | 7 | 2022 |
Health and marketing: essays on physician and patient decision-making N Camacho | 4 | 2011 |
Transnational acceleration of local startups: Portugal's building global innovators (BGI) model L Carvalho, N Camacho, G Amorim, JP Esperança Handbook of research on entrepreneurial success and its impact on regional …, 2016 | 3 | 2016 |
Health and Marketing N Camacho Essays on Physician and Patient Decision-Making, Erasmus University …, 2011 | 3 | 2011 |
Movvo: Marketing Location-Based Data NM Camacho, C Costa, G Amorim, J Paulo Rotterdam School of Management, Erasmus University, 2024 | | 2024 |
Veniam: Pioneering the Internet of Moving Things C Costa, NM Camacho, G Amorim Rotterdam School of Management, Erasmus University, 2024 | | 2024 |
Binnenland-Voorspelbare fouten van huisartsen bij medische beslissingen-Huisartsen kennen bij medische beslissingen teveel gewicht toe aan negatieve uitkomsten van eerdere … N Camacho, B Donkers, S Stremersch Economisch Statistische Berichten 96 (4612), 358, 2011 | | 2011 |