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Elena Kostadinova
Elena Kostadinova
PhD, University of National and World Economy
在 unwe.bg 的电子邮件经过验证
标题
引用次数
引用次数
年份
Sustainable consumer behavior: Literature overview
E Kostadinova
Economic Alternatives 2, 224-234, 2016
1582016
Is There Brand Segmentation?
E Kostadinova
Economic Alternatives, 77-85, 2013
12013
Marketing in the Context of Small Non- Profit Organisations
E Kostadinova, E Hristov
Economic Alternatives 29 (4), 879-895, 2023
2023
Navigating the Consumer Crisis: Brand Management Perspectives
E Kostadinova, A Hristov
2023
Price Promotions–the Problematic Child of Marketing
E Kostadinova
Economic Alternatives, 485-494, 2022
2022
ЗА НУЖДАТА ОТ ЕМПИРИЧНИ ГЕНЕРАЛИЗАЦИИ В МАРКЕТИНГА В БЪЛГAРИЯ
Е Костадинова
Management & Education/Upravlenie i Obrazovanie 14 (2), 2018
2018
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