| Review of reviews: A systematic analysis of review papers in the hospitality and tourism literature K Kim, C.S., Bai B.H., Kim. P.B., & Chon International Journal of Hospitality Management 70, 49-58, 2018 | 172 | 2018 |
| An examination of customers' adoption of restaurant search mobile application BH Bai, PB Kim CAUTHE 2015: Rising Tides and Sea Changes: Adaption and Innovation in …, 2015 | 12 | 2015 |
| Determinants of Chinese travellers’ use of mobile payment applications when staying at an overseas hotel P Xu, CS Kim, B Bai, PB Kim Journal of Quality Assurance in Hospitality & Tourism, 1-21, 2023 | 8 | 2023 |
| An Examination of Context Effects of Online Reviews on Travellers’ Hotel Choices: The Moderating Roles of Consumption Situations, Psychological Distance and Review Levels BH Bai Auckland University of Technology, 2020 | | 2020 |
| Moderation role of online review levels on the decoy effect on travellers' hotel choices B Bai, PB Kim, N Hemmington, J Kim CAUTHE 2020: 20: 20 Vision: New Perspectives on the Diversity of Hospitality …, 2020 | | 2020 |
| A critical review of the impact of technology and the internet on hospitality marketing BH Bai, C Kim, PB Kim, S Milne The Routledge Handbook of Hospitality Marketing, 467-486, 2018 | | 2018 |
