Fairtrade towns as unconventional networks of ethical activism K Peattie, A Samuel Journal of Business Ethics 153 (1), 265-282, 2018 | 57 | 2018 |
Programmatic advertising: An exegesis of consumer concerns A Samuel, GRT White, R Thomas, P Jones Computers in Human Behavior 116, 106657, 2021 | 56 | 2021 |
Serving from the top: Police leadership for the twenty-first century HC Martin, C Rogers, AJ Samuel, M Rowling International Journal of Emergency Services 6 (3), 209-219, 2017 | 52 | 2017 |
Programmatic Advertising: Forewarning and avoiding hype-cycle failure GRT White, A Samuel Technological Forecasting and Social Change 144, 157-168, 2019 | 48 | 2019 |
Fairtrade and halal food certification and labeling: Commercial lessons and religious limitations GRT White, A Samuel Journal of Macromarketing 36 (4), 388-399, 2016 | 47 | 2016 |
To pray and to play: Post-postmodern pilgrimage at Lourdes S Thomas, GRT White, A Samuel Tourism Management 68, 412-422, 2018 | 43 | 2018 |
Expanding the boundaries of brand communities: The case of Fairtrade Towns A Samuel, K Peattie, B Doherty European Journal of Marketing 52 (3/4), 758-782, 2018 | 43 | 2018 |
Grounded theory as a macromarketing methodology: critical insights from researching the marketing dynamics of Fairtrade Towns A Samuel, K Peattie Journal of Macromarketing 36 (1), 11-26, 2016 | 38 | 2016 |
Unpacking the authenticity gap in corporate social responsibility: Lessons learned from Levi’s ‘Go Forth Braddock’campaign A Samuel, D Taylor, GRT White, M Norris Journal of Brand Management 25, 53-67, 2018 | 32 | 2018 |
Reconciling social enterprise: beyond the paradox perspective GRT White, A Samuel, K Peattie, B Doherty International Journal of Entrepreneurial Behavior & Research 28 (2), 500-526, 2022 | 28 | 2022 |
Social enterprises operating in the South Wales valleys: a Delphi study of persistent tensions A Samuel, GRT White, P Jones, R Fisher Social Enterprise Journal 14 (1), 22-38, 2018 | 17 | 2018 |
Religious heterogeneity of food consumers: The impact of global markets upon methods of production GRT White, A Samuel, P Zhou, AA Razak, S Thomas Journal of Consumer Behaviour 17 (1), 3-12, 2018 | 16 | 2018 |
Places where people matter: The marketing dynamics of Fairtrade Towns K Peattie, A Samuel Social Business 5 (3), 237-254, 2015 | 15 | 2015 |
Social entrepreneurs in challenging places: A Delphi study of experiences and perspectives GRT White, A Samuel, D Pickernell, D Taylor, R Mason-Jones Local Economy 33 (8), 800-821, 2018 | 14 | 2018 |
Antecedents of cybersecurity implementation: a study of the cyber-preparedness of UK social enterprises GRT White, RA Allen, A Samuel, A Abdullah, RJ Thomas IEEE Transactions on Engineering Management 69 (6), 3826-3837, 2020 | 13 | 2020 |
Fairtrade towns: Unpacking the dynamics of locally developed ethical retail geographies A Samuel, K Peattie, A Herman Geoforum 117, 114-123, 2020 | 12 | 2020 |
Introducing ethical theory to the triple helix model: Supererogatory acts in crisis innovation S James, Z Liu, GRT White, A Samuel Technovation 126, 102832, 2023 | 11 | 2023 |
The Ecosystem of UK Social Entrepreneurship: a meta-analysis of contemporary studies GRT White, R Allen, A Samuel, D Taylor, R Thomas, P Jones Disadvantaged entrepreneurship and the entrepreneurial ecosystem 14, 193-218, 2022 | 11 | 2022 |
Social Enterprise Places: a place-based initiative facilitating syntactic, semantic and pragmatic constructions of legitimacy AJ Samuel, GRT White, K Peattie, R Thomas Journal of Macromarketing 42 (1), 51-70, 2022 | 10 | 2022 |
Exploring and expanding supererogatory acts: beyond duty for a sustainable future GRT White, A Samuel, RJ Thomas Journal of Business Ethics 185 (3), 665-688, 2023 | 9 | 2023 |