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Mihai Orzan
Mihai Orzan
Professor of Online Marketing, Economic Studies University of Bucharest
在 ase.ro 的电子邮件经过验证
标题
引用次数
年份
A Survey of MarTech Adoption and Impact during the COVID crisis
F Botezatu, ȘC Căescu, MC Orzan, D Marinica, A Abdullah
Journal of Emerging Trends in Marketing and Management 1 (1), 113-119, 2022
32022
Alternative Evaluation Methods in University Education.
RG Chivu, M Orzan, LM Turlacu, AV Radu
eLearning & Software for Education 4, 2019
32019
An EEG Analysis on the Perception of the Consumers Regarding Video-Commercials from the Automotive Industry
C Chiriac, Ș Grapă, MC Orzan
Journal of Emerging Trends in Marketing and Management 1 (1), 318-326, 2019
12019
AN EMPIRICAL MODEL OF ANTECEDENTS OF MARKETING INFORMATION TECHNOLOGY (MARTECH) ADOPTION.
CP Vegheș, MC Orzan, RG Chivu, IC Popa, DF Ciocodeică, AO Orzan
Economic Computation & Economic Cybernetics Studies & Research 57 (1), 2023
12023
An Empirical Study of Augmented Reality (AR) Technologies Used for Tourism Marketing and Improved Travel Experience
E Bostănică, MC Orzan, T Năstase
Journal of Emerging Trends in Marketing and Management 1 (1), 91-99, 2022
12022
Assessing the applicability of neuromarketing tools in online social networks from a business perspective
LD Roșca, M Constantinescu, ȘC Căescu, MC Orzan
Assessing the applicability of neuromarketing tools in online social networks from a business perspective
LD RoÈ, M Constantinescu, MC Orzan
Journal of Emerging Trends in Marketing and Management 1 (1), 350-356, 2019
2019
Attitude evaluation on using the neuromarketing approach in social media: Matching company’s purposes and consumer’s benefits for sustainable business growth
M Constantinescu, A Orindaru, A Pachitanu, L Rosca, SC Caescu, ...
Sustainability 11 (24), 7094, 2019
782019
Attitudes Of The Consumers Regarding Their Personal Data: What Has Changed Under The Recent Years?.“
V Călin, O Mihai, A Carmen, D Diana
THE ANNALS OF THE UNIVERSITY OF ORADEA 1222, 2012
22012
BLOGGING: AN EFFECTIVE TOOL OF INDUSTRIAL MARKETING
M Orzan, G Orzan, T Surcel
METALURGIA INTERNATIONAL 14 (9), 153-157, 2009
2009
Buyers’ decisions in online social networks environment
G Orzan, C Delcea, E Ioanas, MC Orzan
Journal of Eastern Europe Research in Business & Economics 2015, 2015
72015
Changes in the labour market: the perceptions of Romanian employees regarding the use of telework in the post-pandemic period
MC Türkeş, AF Stăncioiu, MC Orzan, M Jugănaru, RC Marinescu, ...
Employee Relations: The International Journal, 2024
2024
Comunicare integrată de marketing în turism–o analiză. Studiu de caz: Muntenia şi Oltenia
AF STĂNCIOIU, A BOTOŞ, M ORZAN, I PÂRGARU, O ARSENE
Comunicare integrate de marketing în turism–o analiză
AF Stăncioiu, A Botos, M Orzan, I Pârgaru, O Arsene
Studiu de caz: Muntenia si Oltenia. Economie teoretică si aplicată 20, 4-30, 2013
42013
CONCEPTUAL MODEL REGARDING THE INFLUENCE OF SOCIAL MEDIA MARKETING COMMUNICATION ON BRAND TRUST, BRAND AFFECT AND BRAND LOYALTY.
G Orzan, OE Platon, CD Stefănescu, M Orzan
Economic Computation & Economic Cybernetics Studies & Research 50 (1), 2016
852016
Consumer preferences for organic food. A case study of neuromarketing methods and tools.
I Stoica, M Popescu, M Orzan
122015
Consumers’ influence in online social networks regarding recycling habits
C Delcea, LA Cotfas, R Mierzwiak, M Orzan
Eurasian Business Perspectives: Proceedings of the 29th Eurasia Business and …, 2021
12021
Corporate Logistics Improvement through Automated Processes: A Romanian Case Study for a Repair Flow Control and Supply Management System
M Orzan, G Orzan, V Sima, IG Gheorghe
Proceedings of The 10th International Business Information Management …, 0
1
Criterii de evaluare a eficienţei comunicării de marketing prin intermediul blogosferei
M Orzan, O Macovei
Cybermarketing
G Orzan, M Orzan
Editura Uranus, 2007
422007
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