The impact of country-of-origin cues on consumer perceptions of product quality: A binational test of the decomposed country-of-origin construct GS Insch, JB McBride Journal of business research 57 (3), 256-265, 2004 | 558 | 2004 |
Decomposing the country-of-origin construct: an empirical test of country of parts and country of assembly GS Insch, JB McBride Journal of International Consumer Marketing 10 (4), 69-91, 1999 | 210 | 1999 |
Multinational enterprise strategy, foreign direct investment and economic development: the case of the Hungarian banking industry YH Akbar, JB McBride Journal of World Business 39 (1), 89-105, 2004 | 119 | 2004 |
A cross‐cultural validation of a gender role identity scale in marketing SMB Schertzer, D Laufer, DH Silvera, J Brad McBride International Marketing Review 25 (3), 312-323, 2008 | 113 | 2008 |
Globalization, biculturalism and cosmopolitanism: The acculturation status of Mexicans in upper management K Gillespie, JB McBride, L Riddle International Journal of Cross Cultural Management 10 (1), 37-53, 2010 | 91 | 2010 |
Smuggling in emerging markets: Global implications K Gillespie, JB McBride The Columbia Journal of World Business 31 (4), 40-54, 1996 | 49 | 1996 |
Communicating charity successes across cultures: highlighting individual or collective achievement? D Laufer, DH Silvera, J Brad McBride, SMB Schertzer European Journal of Marketing 44 (9/10), 1322-1333, 2010 | 48 | 2010 |
Counterfeit smuggling: rethinking paradigms of diaspora investment and trade facilitation K Gillespie, JB McBride Journal of International Management 19 (1), 66-81, 2013 | 37 | 2013 |
Factors associated with intimate partner economic violence against female micro-entrepreneurs in Peru Z Asencios-Gonzalez, A Vara-Horna, JB McBride, I Santi-Huaranca, ... International Journal of Emerging Markets 13 (6), 1597-1614, 2018 | 28 | 2018 |
Do You Know the Way to San Jose-Resolving the Problem of Illegal Mexican Migration to the United States BJ Condon, JB McBride Geo. Immigr. LJ 17, 251, 2002 | 28 | 2002 |
The privatization of the Mexican banking sector in the 1990s: from debacle to disappointment J Mannsberger, J Brad McBride International Journal of Emerging Markets 2 (4), 320-334, 2007 | 15 | 2007 |
Does domestic violence against women increase teacher–student school violence? The mediating roles of morbidity and diminished workplace performance AA Vara-Horna, ZB Asencios-Gonzalez, JB McBride Journal of interpersonal violence 37 (19-20), NP17979-NP18005, 2022 | 9 | 2022 |
The impact of country-of-origin cues on consumer perceptions of product quality A bi-national test of the decomposed countryof-origin construct SI Gary, JB McBride Journal of business research 57 (3), 256-265, 2004 | 9 | 2004 |
Consumer innovativeness among street vendors in Mexico City JB McBride, K Gillespie Latin American Business Review 1 (3), 71-94, 2000 | 7 | 2000 |
Restoration Of A Unique Urban Esthetic While Avoiding The “Boutique City Conundrum”: The Case Of New Orleans JB McBride Gremium 4 (7), 29-42, 2017 | | 2017 |