Advertising and promotion C Hackley, RA Hackley SAGE Publications Ltd, 2021 | 634* | 2021 |
Antecedents of luxury brand purchase intention K Hung, A Huiling Chen, N Peng, C Hackley, R Amy Tiwsakul, C Chou Journal of Product & Brand Management 20 (6), 457-467, 2011 | 623 | 2011 |
Entertainment marketing and experiential consumption C Hackley, R Tiwsakul Journal of marketing communications 12 (1), 63-75, 2006 | 244 | 2006 |
Explicit, non-integrated product placement in British television programmes R Tiwsakul, C Hackley, I Szmigin International Journal of Advertising 24 (1), 95-111, 2005 | 206 | 2005 |
An ethical evaluation of product placement: a deceptive practice? C Hackley, RA Tiwsakul, L Preuss Business Ethics: A European Review 17 (2), 109-120, 2008 | 117 | 2008 |
Marketing and the cultural production of celebrity in the era of media convergence C Hackley, RA Hackley Celebrity, Convergence and Transformation, 9-25, 2017 | 103 | 2017 |
Young adults and ‘binge’drinking: A Bakhtinian analysis C Hackley, A Bengry-Howell, C Griffin, W Mistral, I Szmigin, RAH Tiwsakul Journal of Marketing Management 29 (7-8), 933-949, 2013 | 75 | 2013 |
Advertising at the threshold: Paratextual promotion in the era of media convergence C Hackley, AR Hackley Marketing Theory 19 (2), 195-215, 2019 | 67 | 2019 |
Implications of the selfie for marketing management practice in the era of celebrity C Hackley, RA Hackley, DH Bassiouni Marketing Intelligence & Planning 36 (1), 49-62, 2018 | 47 | 2018 |
The X-Factor enigma: Simon Cowell and the marketization of existential liminality C Hackley, S Brown, RA Hackley Marketing Theory 12 (4), 451-469, 2012 | 45 | 2012 |
Observations: Unpaid product placement: The elephant in the room in UK TV’s new paid‑for product placement market C Hackley, R Amy Hackley née Tiwsakul International Journal of Advertising 31 (4), 703-718, 2012 | 42 | 2012 |
Transgressive drinking practices and the subversion of proscriptive alcohol policy messages C Hackley KELM (Knowledge, Education, Law, and Management) 11 (3), 192-205, 2015 | 41 | 2015 |
The iconicity of celebrity and the spiritual impulse C Hackley, RA Hackley Consumption Markets & Culture 19 (3), 269-274, 2016 | 29 | 2016 |
How the hungry ghost mythology reconciles materialism and spirituality in Thai death rituals RA Hackley, C Hackley Qualitative Market Research: An International Journal 18 (4), 427-441, 2015 | 15 | 2015 |
Death, ritual and consumption in Thailand: insights from the Pee Ta Kohn hungry ghost festival RA Hackley, C Hackley Death in a consumer culture, 115-131, 2015 | 13 | 2015 |
Imaginary futures: Liminoid advertising and consumer identity C Hackley, RA Hackley, DH Bassiouni Journal of Marketing Communications 27 (3), 269-283, 2021 | 10 | 2021 |
Television product placement strategy in Thailand and the UK AR Hackley, C Hackley Asian Journal of Business Research 3 (1), 2013 | 10 | 2013 |
Rethinking advertising as paratextual communication C Hackley, RA Hackley Edward Elgar Publishing, 2022 | 6 | 2022 |
Autoethnography and subjective experience in marketing and consumer research C Hackley, RA Hackley Revista Interdisciplinar de Marketing 6 (1), 3-10, 2016 | 5 | 2016 |
From integration to convergence: the management of marketing communications in promotional culture C Hackley, RAH née Tiwsakul Promotional Culture and Convergence, 70-87, 2013 | 5 | 2013 |