PENGARUH STRATEGI PEMASARAN TERHADAP PENINGKATAN PENJUALAN PADA PERUSAHAAN DENGAN MENETAPKAN ALUMNI DAN MAHASISWA UNIVERSITAS BINA NUSANTARA SEBAGAI OBJEK PENELITIAN H Hartono, K Hutomo, M Mayangsari Binus Business Review 3 (2), 882-897, 2012 | 317 | 2012 |
Strategy Alignment with Organizational Culture Assessment Instrument (OCAI) Results of Cellular Industry in Indonesia HS BACHTIAR, M JERRY, H HARTONO International Journal of Economics and Management 10 (1), 81-93, 2016 | 27 | 2016 |
Exploration WordPress as e-commerce RAD-CMS for SMEs in Indonesia E Halim, M Hebrard, H Hartono, KO Halim, W Russel 2020 International Conference on Information Management and Technology …, 2020 | 17 | 2020 |
A study on competitiveness of ICT adoption and entrepreneurship orientation on SMEs in Indonesia H Hartono, RT Herman 2019 International Conference on Information Management and Technology …, 2019 | 17 | 2019 |
The effect of digital capability on competitiveness through digital innovation of E-travel business in Indonesia H Hartono, E Halim 2020 International Conference on Information Management and Technology …, 2020 | 16 | 2020 |
The impact of knowledge management and entrepreneur’s knowledge on innovation and firm performance H Hartono, E Halim The Winners 15 (2), 108-114, 2014 | 16 | 2014 |
How Popular Culture Affects Brand Identity and Perceived Quality in Consumer Decision Making. RT Herman, J Widiasari, H Lasmy, H Hartono Pertanika Journal of Social Sciences & Humanities, 2016 | 12 | 2016 |
GENDER STEREOTYPE ROLE IN THE BUSINESS SUCCESS OF WOMEN ENTREPRENEURS IN INDONESIA H Hartono, W Luhur, S Sasmoko, NJ Setiadi, AA Abdulah International Journal of Organizational Business Excellence 2 (Bina …, 2019 | 10 | 2019 |
The Effect of Opportunity Recognition and Organisation Capability on SME Performance in Indonesia Moderated by Business Model Innovation H Hartono, R Ardini The Winners 23 (1), 35-41, 2022 | 7 | 2022 |
Design UI/UX Mobile Games for Left Hand Dominant People A Kurniawan, N Bonafix, H Hartono Journal of Games, Game Art, and Gamification 5 (2), 48-53, 2020 | 6 | 2020 |
Business intelligence modeling for increasing company value and competitive advantage in franchise restaurant business in Indonesia E Halim, Y Kurniawan, H Hartono Advances in Intelligent Systems 53, 35, 2014 | 6 | 2014 |
Vernacular Architecture Residential in Lasem with Batik Pattern Latohan in Interior S Rachmayanti, P Salim, C Roesli, H Hartono IOP Conference Series: Earth and Environmental Science 1169 (1), 012060, 2023 | 5 | 2023 |
Customer Impulsive Buying Behaviors in Indonesia E-Marketplace E Halim, V Cornelya, H Hartono, M Karsen, M HEBRARD 2022 International Conference on Information Management and Technology …, 2022 | 4 | 2022 |
Impact of Gamification Element Towards Continuance Intention at Indonesia Marketplace E Halim, D Sandra, H Hartono, DW Sukmaningsih, M HEBRARD 2022 International Conference on Information Management and Technology …, 2022 | 4 | 2022 |
Analysis of local data management capability in regional ecotourism development program in Indonesia (Case Study in Labuan Bajo) LY Laurentius, H Hartono, SA Situmorang PalArch's Journal of Archaeology of Egypt/Egyptology 17 (10), 929-937, 2020 | 4 | 2020 |
Effect of market orientation, marketing capability, product innovation on performance D Lasmy, DH Syahchari, H Saroso, H Hartono International Journal of Innovation, Creativity and Change 10 (8), 322-337, 2019 | 4 | 2019 |
Product and Business Life Cycle of Franchise Format Business in Indonesia E Halim, H Hartono, Y Kurniawan 2nd International Conference Rural Development and Entrepreneurship. ICORE …, 2013 | 4 | 2013 |
The Effect of Marketing Strategy on Increasing Sales at the Company" By Setting Bina Nusantara University Alumni and Students as Research Objects H Hartono, K Hutomo, M Mayangsari Binus Business Review 3 (2), 882-897, 2012 | 4 | 2012 |
Understanding mobile payment continuance intention on mobile food ordering apps (MFOAs) during COVID-19 pandemic E Halim, R Destiano, J Salim, V Margarita, H Hartono, M Hebrard 2021 International Conference on Information Management and Technology …, 2021 | 3 | 2021 |
Analysis of Student Empowerment Role in forming Student Wellbeing Y Indrianti, S Sasmoko, E Yossy, A Suprapto, H Hartono Advances in Social Science, Education and Humanities Research 158 (1), 844-851, 2017 | 3 | 2017 |