Examining fan motives and loyalty for the Chinese Professional Baseball League of Taiwan RT Wang, JJ Zhang, Y Tsuji Sport Management Review 14 (4), 347-360, 2011 | 83 | 2011 |
I want to buy more because I feel good: the effect of sport-induced emotion on sponsorship RT Wang, K Kaplanidou International Journal of Sports Marketing and Sponsorship 15 (1), 52-66, 2013 | 39 | 2013 |
Fulfillment of sport spectator motives: The mediation effect of well-being TZ Wang, M S. D., SK Kim Social Behavior and Personality 41 (9), 1421-1434, 2013 | 34 | 2013 |
Examining the effects of relationship quality and calculative commitment on sport consumer behaviors for intercollegiate athletics RT Wang, CM Ho, JJ Zhang Journal of Issues in Intercollegiate Athletics 5 (1), 16, 2012 | 22 | 2012 |
Social exchange process in collectivistic countries: an examination of sporting events in China H Huang, SD Min, TSR Wang, LL Mao European sport management quarterly 16 (2), 172-189, 2016 | 20 | 2016 |
Role of Fanship in College Satisfaction through Using SNS for Sports Y Yoon, TSR Wang, S Jeong Journal of Multidisciplinary Research 8 (3), 23-40, 2016 | 8 | 2016 |
Can the Public Be Educated About Constituents in Smokeless Tobacco? A Three-Wave Randomized Controlled Trial B Loken, E Borgida, TSR Wang, MK Madzelan, AL Williams, D Hatsukami, ... Nicotine & Tobacco Research 241, 1-10, 2020 | 2 | 2020 |
Reducing COVID vaccine hesitancy by inducing a comparative mindset XB Hao, M Anand, TSR Wang, AR Rao Vaccine 40 (52), 7547-7558, 2022 | 1 | 2022 |
The Professor X Effect–Do People With Disability Achieve Higher? R Wang, J Chen, AJ Xu The 50th Annual Conference of the Association for Consumer Research (ACR …, 2019 | | 2019 |
Appreciation of Creativity: Unintended Consequences of Thematic Versus Taxonomic Product Organization AJ Xu, J Meyers-Levy, B Loken, RTS Wang ACR North American Advances, 2017 | | 2017 |
Continuing to Bridge the Academic–Practitioner Divide: Development of the General Parsimonious Scale (GPS) for Spectator Sports SD Min, TR Wang, W Kwon Event Management 20 (4), 477-489, 2016 | | 2016 |
Imagery Processing and Incidental Feelings: An Investigation of Sport Tourists Decision Making Process During Planning Stage T Wang University of Florida, 2013 | | 2013 |
Gifts that give twice are not twice as nice: Consumers avoid socially responsible gifts for picky recipients SC Chin, TSR Wang, CMS Ho Psychology & Marketing, 0 | | |