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Kihyon Kim
Kihyon Kim
Korea University Business School, Korea University
在 korea.ac.kr 的电子邮件经过验证 - 首页
标题
引用次数
引用次数
年份
International dynamic marketing capabilities of emerging-market small business on e-commerce
K Kim, G Lim
Journal of theoretical and applied electronic commerce research 17 (1), 199-211, 2022
242022
Supporting Cross-Border E-commerce of Micro Entrepreneurs in Developing Countries: Export Marketing Strategy
K Kim, GG Lim
Preprints, 2021
22021
Losing the meaning of being a socially responsible service worker: Moderating effects of customer and coworker incivility
WH Choi, SH Oh, K Kim, WM Hur
Journal of Hospitality and Tourism Management 56, 420-430, 2023
12023
Factors influencing attitude toward advertisements in location-based services and the mediation effect of advertisement context value
HL SV Lee, HL Kim, K Kim, J Han
International Journal of Mobile Communications 23 (4), 393 - 424, 2024
2024
Goal proximity effect on collective action: The mediating role of perceived behavioral impact and collective outcome expectancy
K Kim, J Jhang, S Song, Sujin, Song, H Shin
Journal of Business Research 178, 2024
2024
Spillover Effect of Leadership Ethics on CSR Initiatives: The Mediating Roles of Firm Warmth, CSR Motive Attributions and Corporate Hypocrisy
K Kim, S Hong
Journal of Consumption Culture 26 (4), 205 - 220, 2023
2023
“Enough is Enough”: Environmental Value Orientation and Social-Ecological Thought Marketing
K Kim
2023 American Marketing Association Summer Academic Conference, 2023
2023
A Hopeful Message Works for the Pessimist: The Role of Outcome Expectancy for Message Framing and Mindset
S Hong, K Kim
2023 American Marketing Association Summer Academic Conference, 2023
2023
When the message of hope backfires: moderation effect of hope on collective clime action
K Kim
2023 American Marketing Association Summer Academic Conference, 2023
2023
Don't Tell Me What Others Do for the Climate: Resistance to the Majority by Agentic Motive
K Kim
2023 American Marketing Association Winter Academic Conference, 2023
2023
Crisis Communication Strategy on Corporate Hypocrisy: Attribution of Genuine CSR Motive
K Kim
Academy of Management Proceedings 2023 (1), 17493, 2023
2023
Genuine CSR motive matters: how ethical jobseekers perceive changing CSR
K Kim, SH Oh
Society for Business Ethical Annual Conference 2022, 2022
2022
Pro-environmental Behaviors and Perceived Impact on Consumer Collective: A Conceptual Framework
K Kim
2022 International Association for Business & Society Annual Conference, 2022
2022
Two Essays on Marketing for Sustainable Business (지속가능 비즈니스를 위한 마케팅에 대한 두 가지 연구)
K Kim
Hanyang University, 2022
2022
YOUR CONTRIBUTION MATTERS: MOTIVATING COLLECTIVE CLIMATE ACTION THROUGH SHARED GOAL PROXIMITY
K Kim, S Song, S Song, H Shin
2022 American Marketing Association Summer Academic Conference, 186, 2022
2022
Developing A Contingency Model of Export Marketing Strategy on E-commerce for MSMEs
K Kim, GG Lim
Preprints, 2021
2021
The Effects of Need for Cognitive Closure on Negotiation Behaviors (인지적 종료욕구가 협상행동에 미치는 영향)
오세형, 김기현
대한경영학회지 34 (2), 325-346, 2021
2021
A Typology of Social Impact of Art and Culture Business (문화예술 비즈니스의 사회적 임팩트 유형화)
김기현
문화산업연구 20 (3), 145-153, 2020
2020
Analysis on North Korea's 'Starting a Business' Indicator of World Bank's Doing Business: Comparison with Low Income and Transition Countries (세계은행 기업환경평가에 기반한 북 …
김기현
국제개발협력연구 12 (3), 79-95, 2020
2020
BEHAVIOR CHANGE HEALTH PROJECT DESIGN - BEHAVIOURAL ECONOMICS AND SOCIAL MARKETING APPLICATION ON KOICA’S HEALTH PROJECT -
K KIM
KDI School of Public Policy and Management, 2017
2017
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