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Diana Hassouneh
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引用次数
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A motivation-based typology of social virtual world users
D Hassouneh, M Brengman
Computers in Human Behavior 33, 330-338, 2014
1202014
Retailing in social virtual worlds: developing a typology of virtual store atmospherics
D Hassouneh, M Brengman
Journal of Electronic Commerce Research, 2015
872015
Virtual worlds: A gateway for SMEs toward internationalization
D Hassouneh, M Brengman
Journal of Brand Management 19, 72-90, 2011
552011
Shopping in virtual worlds: Perception, Motivation, and Behavior
D Hassouneh, M Brengman
Journal of Electronic Commerce Research, 2011
542011
Metaverse retailing: are SVW users ready to buy real products from virtual world stores?
D Hassouneh, M Brengman
12th International IADIS Conference on e-Commerce and Digital Marketing (EC …, 2015
222015
Virtual Worlds as a Strategic International Marketing Tool for Small and Medium-Sized Enterprises (SMES)
D Hassouneh, M Brengman
Conference Readings Book, 284, 2008
82008
Shopping for Virtual Products in Social Virtual Worlds: Does Users’ Gender Matter?
D Hassouneh, M Brengman
11th International conference in business, education, humanities and social …, 2018
3*2018
Virtual Store Atmospherics: An exploratory study in Second Life
M Brengman, D Hassouneh
Finds and Results from the Swedish Cyprus Expedition: A Gender Perspective …, 2009
22009
shopping for virtual products: does user gender matter?
D Hassouneh, M Brengman
11th International Conference on Business, Education, Humanities and Social …, 2018
12018
The use of social media as a marketing tool by small retailers: A qualitative study
D Hassouneh
2021
Using Electronic Business Simulation Games to Enhance Students‟ Learning at Palestine Polytechnic University: An Experimental Study
N Alrajei, D Hassouneh
11th International conference in business, education, humanities and social …, 2018
2018
Social Virtual Worlds: Marketing Applications & Consumer Behavior
D Hassouneh
2014
Metaverse Retailing: developing a typology of store atmospherics
D Hassouneh, M Brengman
VUB PhD Research day, VUB Auditorium, Brussels, May 28, Poster presentation, 2010
2010
Virtual World Store Design: Second Life Case Study
D Hassouneh, M Brengman
Auditorium Fortis, Brussels, Sep 18, Poster presentation., 2009
2009
EXPLORING VIRTUAL REALITY POTENTIAL IN ENHANCING CONSUMERS’SHOPPING EXPERIENCE
M Alrefaya, D Hassouneh
Proceedings of the 2007 Academy for Global Business Advancement (AGBA …, 2007
2007
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