Consumer behavior with augmented reality in retail: a review and research agenda V Lavoye, J Mero, A Tarkiainen The International Review of Retail, Distribution and Consumer Research 31 (3 …, 2021 | 83 | 2021 |
More than skin-deep: The influence of presence dimensions on purchase intentions in augmented reality shopping V Lavoye, A Tarkiainen, J Sipilä, J Mero Journal of Business Research 169, 114247, 2023 | 18 | 2023 |
The emperor’s new clothes: self-explorative engagement in virtual try-on service experiences positively impacts brand outcomes V Lavoye, J Sipilä, J Mero, A Tarkiainen Journal of Services Marketing 37 (10), 1-21, 2023 | 16 | 2023 |
Augmented reality in consumer retail: a presence theory approach V Lavoye Lappeenranta-Lahti University of Technology LUT, 2023 | 8 | 2023 |
Augmented Reality in Retail and E-commerce: A Literature Review: An Abstract V Lavoye, J Mero, A Tarkiainen Academy of Marketing Science Annual Conference, 211-212, 2020 | 4 | 2020 |
Toward an improved understanding of AR-based presence dimensions and their impact on attitude certainty V Lavoye, A Tarkiainen EMAC 2021 Annual Conference, 2021 | 3 | 2021 |
Augmented reality: Toward a research agenda for studying the impact of its presence dimensions on consumer behavior V Lavoye ICMarktech' 22, 2023 | | 2023 |
Actor’s visual perspective enhance future green purchase behaviors: pre-test of study V Lavoye, A Tarkiainen, J Sipilä Finnish Marketing Academy Conference, 25, 2022 | | 2022 |
Usage of visual perspectives in mental imagery for enhancing sustainable purchasing behaviors V Lavoye, A Tarkiainen, J Sipilä, J Mero, M Uzhegova AMA Summer Academic Conference 33, 544-548, 2022 | | 2022 |
A Sense of Self in Augmented Reality V Lavoye, A Tarkiainen, J Sipilä, J Mero ANZMAC Annual Conference, 275, 2021 | | 2021 |