Effects of social media marketing and selected marketing constructs on stages of brand loyalty SF Salem, SO Salem Global Business Review 22 (3), 650-673, 2021 | 99 | 2021 |
SELF-IDENTITY AND SOCIAL IDENTITY AS DRIVERS OF CONSUMERS'PURCHASE INTENTION TOWARDS LUXURY FASHION GOODS AND WILLINGNESS TO PAY PREMIUM PRICE SF Salem, SO Salem Asian Academy of Management Journal 23 (2), 161-184, 2018 | 97 | 2018 |
Personality traits and social media as drivers of word-of-mouth towards sustainable fashion SF Salem, AB Alanadoly Journal of Fashion Marketing and Management: An International Journal 25 (1 …, 2021 | 89 | 2021 |
Do relationship marketing constructs enhance consumer retention? An empirical study within the hotel industry SF Salem Sage Open 11 (2), 21582440211009224, 2021 | 52 | 2021 |
Learning Management System (LMS) success: An investigation among the university students SM Jafari, SF Salem, MS Moaddab, SO Salem 2015 IEEE Conference on e-Learning, e-Management and e-Services (IC3e), 64-69, 2015 | 45 | 2015 |
Investigating causes and consequences of purchase intention of luxury fashion S Salem, K Chaichi Management Science Letters 8 (12), 1259-1272, 2018 | 43 | 2018 |
Fashion involvement, opinion-seeking and product variety as stimulators for fashion e-commerce: an investigated model based on SOR model A Alanadoly, S Salem Asia Pacific Journal of Marketing and Logistics 34 (10), 2410-2434, 2022 | 38 | 2022 |
What drives Malaysian online fashion shopping? The mediating role of perceived value SF Salem, AB Alanadoly Journal of Global Fashion Marketing 13 (1), 75-89, 2022 | 32 | 2022 |
Brand love impact on the social media and stages of brand loyalty SF Salem, AK Tarofder, AA Musah, K Chaichi Polish Journal of Management Studies 20 (1), 382-393, 2019 | 28 | 2019 |
The anatomy of non-Muslim consumers’ halal fashion buying behaviour: a quantitative approach AK Tarofder, US Sultana, R Ismail, SF Salem, AA Musah Journal of Islamic Marketing 13 (8), 1763-1785, 2022 | 19 | 2022 |
Hijabista willingness to accept premium pricing: an analytical study of the effect of social and self-identity on hijab fashion brands satisfaction AB Alanadoly, SF Salem Journal of Islamic Marketing 13 (1), 227-245, 2022 | 18 | 2022 |
Factors influencing the learning management system (LMS) success among undergraduate students in limkokwing university of creative technology, malaysia SF Salem, SO Salem International Journal of Multicultural and Multireligious Understanding 2 (3 …, 2015 | 18 | 2015 |
Employee well-being during COVID-19 pandemic: The role of adaptability, work-family conflict, and organizational response I Al-Jubari, A Mosbah, SF Salem Sage Open 12 (3), 21582440221096142, 2022 | 16 | 2022 |
Immersive gaming in the fashion arena: an investigation of brand coolness and its mediating role on brand equity SF Salem, AB Alanadoly, MABA Sulaiman Journal of Research in Interactive Marketing, 2023 | 8 | 2023 |
Covid-19 and Online Learning Engagement: Effects of Internal Crisis Communication, Technology and Social Responsibility SF Salem, I Al-Jubari, A Aldholay, AN Jalal, AM Mutahar Proceedings of International Conference on Emerging Technologies and …, 2022 | 5 | 2022 |
Impact of human resource practices on employee performance: Evidence from Libyan commercial banks OAM Abozed, SF Salem International Journal of Business Society 4, 1-8, 2020 | 5 | 2020 |
Assessing Self efficacy sources and its relation to Master Athlete’s achievement in Kobudo Martial Arts Sport SKH Shwedeh, SO Salem International journal of multicultural and multireligious understanding 3 (3 …, 2016 | 5 | 2016 |
Driving customer engagement and citizenship behaviour in omnichannel retailing: evidence from the fashion sector SF Salem, AB Alanadoly Spanish Journal of Marketing-ESIC 28 (1), 98-122, 2024 | 2 | 2024 |
The Retention of fresh graduated employees in Kuala Lumpur Hotels K Chaichi, SF Salem Opción: Revista de Ciencias Humanas y Sociales, 2960, 2019 | 2 | 2019 |
Branded experiences in the immersive spectrum: how will fashion consumers react to the Metaverse? SF Salem, CA Lawry, A Alanadoly, J Li 16th Global Brand Conference “BRANDING IN THE METAVERSE, 2023 | 1 | 2023 |