Sociocognitive Dynamics in a Product Market. JA Rosa, JF Porac, J Runser-Spanjol, MS Saxon Journal of Marketing 63 (4), 1999 | 872 | 1999 |
Innovation's effect on firm value and risk: Insights from consumer packaged goods AB Sorescu, J Spanjol Journal of Marketing 72 (2), 114-132, 2008 | 597 | 2008 |
Scrooge posing as Mother Teresa: How hypocritical social responsibility strategies hurt employees and firms S Scheidler, LM Edinger-Schons, J Spanjol, J Wieseke Journal of Business Ethics 157, 339-358, 2019 | 193 | 2019 |
How Many and What Kind? The Role of Strategic Orientation in New Product Ideation* J Spanjol, WJ Qualls, JA Rosa Journal of Product Innovation Management 28 (2), 236-250, 2011 | 190 | 2011 |
Employer–employee congruence in environmental values: An exploration of effects on job satisfaction and creativity J Spanjol, L Tam, V Tam Journal of business ethics 130, 117-130, 2015 | 162 | 2015 |
The interplay of customer and product innovation dynamics: An exploratory study JD Bohlmann, J Spanjol, WJ Qualls, JA Rosa Journal of Product Innovation Management 30 (2), 228-244, 2013 | 121 | 2013 |
Responsibility and Well-Being: Resource Integration Under Responsibilization in Expert Services L Anderson, J Spanjol, JG Jefferies, AL Ostrom, C Nations Baker, ... Journal of Public Policy & Marketing 35 (2), 262-279, 2016 | 109 | 2016 |
When planning is not enough: The self-regulatory effect of implementation intentions on changing snacking habits. L Tam, RP Bagozzi, J Spanjol Health Psychology 29 (3), 284, 2010 | 98 | 2010 |
Co-Production of Prolonged, Complex, and Negative Services An Examination of Medication Adherence in Chronically Ill Individuals J Spanjol, AS Cui, C Nakata, LK Sharp, SY Crawford, Y Xiao, ... Journal of Service Research 18 (3), 284-302, 2015 | 94 | 2015 |
Micro-level product-market dynamics: Shared knowledge and its relationship to market development JA Rosa, J Spanjol Journal of the Academy of Marketing Science 33 (2), 197-216, 2005 | 89 | 2005 |
New Product Team Decision Making: Regulatory Focus Effects on Number, Type, and Timing Decisions* J Spanjol, L Tam, WJ Qualls, JD Bohlmann Journal of Product Innovation Management 28 (5), 623-640, 2011 | 84 | 2011 |
Strategic Orientation and Product Innovation: Exploring a Decompositional Approach J Spanjol, S Mühlmeier, T Tomczak Journal of Product Innovation Management 29 (6), 967-985, 2012 | 82 | 2012 |
Marketing’s roles in innovation in business-to-business firms: Status, issues, and research agenda A Griffin, BW Josephson, G Lilien, F Wiersema, B Bayus, R Chandy, ... Marketing Letters 24 (4), 323-337, 2013 | 76 | 2013 |
Transforming community well-being through patients' lived experiences AS Gallan, JR McColl-Kennedy, T Barakshina, B Figueiredo, JG Jefferies, ... Journal of Business Research 100, 376-391, 2019 | 75 | 2019 |
The dual role of IT capabilities in the development of digital products and services F Wiesböck, T Hess, J Spanjol Information & Management 57 (8), 103389, 2020 | 68 | 2020 |
Social innovation in an interconnected world: Introduction to the special issue RP Lee, J Spanjol, SL Sun Journal of Product Innovation Management 36 (6), 662-670, 2019 | 55 | 2019 |
Chronic illness medication compliance: a liminal and contextual consumer journey C Nakata, E Izberk-Bilgin, L Sharp, J Spanjol, AS Cui, SY Crawford, ... Journal of the Academy of Marketing Science 47 (2), 192-215, 2019 | 49 | 2019 |
America's family vehicle: Path creation in the US minivan market J Porac, JA Rosa, J Spanjol, M Saxon Path dependence and creation, 213-242, 2001 | 34 | 2001 |
To Change or Not To Change: How Regulatory Focus Affects Change in Dyadic Decision‐Making J Spanjol, L Tam Creativity and Innovation Management 19 (4), 346-363, 2010 | 30 | 2010 |
Financial Incentives and Salesperson Time Orientation in New Product Launch: A Longitudinal Study F Beuk, AJ Malter, J Spanjol, J Cocco Journal of Product Innovation Management 31 (4), 647-663, 2014 | 24 | 2014 |