| Islands of eight million smiles: Idol performance and symbolic production in contemporary Japan H Aoyagi Islands of Eight Million Smiles, 2020 | 193 | 2020 |
| Pop idols and the Asian identity H Aoyagi Japan Pop! Inside the World of Japanese Popular Culture, 309-326, 2000 | 107 | 2000 |
| Islands of eight million smiles: pop-idol performances and the field of symbolic production. H Aoyagi The University of British Columbia, 2000 | 25 | 2000 |
| Japan's Competing Modernities: Issue in Culture and Democracy, 1900-1930 H Aoyagi Pacific Affairs 73 (3), 452, 2000 | 23 | 2000 |
| Selection of Japanese categories during social interaction MH Aoyagi Language and the Cognitive Construal of the World, 331-363, 1995 | 20 | 1995 |
| Pop idols and gender contestation H Aoyagi Japan at the Millennium: Joining Past and Future, 144-167, 2003 | 16 | 2003 |
| When erotic meets cute: Erokawa and the public expression of female sexuality in contemporary Japan H Aoyagi, SM Yuen East Asian Journal of Popular Culture 2 (1), 97-110, 2016 | 10 | 2016 |
| Idology in Transcultural Perspective: Anthropological Investigations of Popular Idolatry H Aoyagi, PW Galbraith, M Kovacic Idology in Transcultural Perspective: Anthropological Investigations of …, 2022 | 6 | 2022 |
| Reviving Machigwaa: How Okinawan inhabitants try to join their past and future in the face of neoliberalizing commercial sphere H Aoyagi School of Asia 21, Kokushikan University, Tokyo, Japan, 127-143, 2016 | 4 | 2016 |
| 越境するポピュラー文化と< 想像のアジア> 土佐昌樹， 青柳寬 めこん, 2005 | 4 | 2005 |
| Neo-ethnic Self-Styling among Young Indigenous People of Brazil: Re-Appropriating Ethnicity through Cultural Hybridity H Aoyagi, M Kovacic, SG Baines Vibrant: Virtual Brazilian Anthropology 17, e17352, 2020 | 3 | 2020 |
| Prospects on the Impact of Cool Japan in Southeast Asia 青柳寛 Asia Japan Journal, 2010 | 3 | 2010 |
| Idol Fans and the Adoration Cult H Aoyagi Islands of Eight Million Smiles, 204-231, 2005 | 2 | 2005 |
| Idol Performances and Gender Identities H Aoyagi Islands of Eight Million Smiles, 86-125, 2005 | 2 | 2005 |
| On Popular Idolatry: A Reflexive Symbological Spin H Aoyagi, M Kovacic Idology in Transcultural Perspective: Anthropological Investigations of …, 2021 | 1 | 2021 |
| What does the popularity of Japanese trends across Asia mean to the Japanese? H Aoyagi 21 世紀アジア学会紀要 6, 2008 | 1 | 2008 |
| Going with the Okiflow: how Okinawan youth compile ethnicity amid dehumanizing work and rehumanizing leisure 青柳寛 AJJ= アジア・日本研究センター紀要, 9-20, 2006 | 1 | 2006 |
| A Monadographic Investigation on the Progression of J-Pop Music H Aoyagi 21 世紀アジア学研究= Bulletin of Asian Studies 20, 83-96, 2022 | | 2022 |
| On Popular Idolatry: A Reflexive Symbological Spin A Hiroshi, M Kovacic Idology in Transcultural Perspective: Anthropological Investigations of …, 2021 | | 2021 |
| Auto-estilização Neo-étnica entre Jovens Indígenas do Brasil: a reapropriação da etnicidade por meio do hibridismo cultural H Aoyagi, M Kovacic, SG Baines Vibrant: Virtual Brazilian Anthropology 17, e17352, 2020 | | 2020 |
