| Interests influence of digital marketing product sales in exports by SMEs in bandung H Qurratu'Aini, AY Hapsari Global Business and Management Research 11 (1), 217-225, 2019 | 42 | 2019 |
| The Importance of Personal Shopper’s Services to Support Consumer Mobility AY Hapsari, MHM Saudi International Journal of Engineering & Technology 7 (4.34), 327-330, 2018 | 11 | 2018 |
| Life Style, Knowledge and Dinescape Impact on Repurchase Intention (Case Study of The Implementation of Health Protocols in Restaurant “X”, Bandung City) AY Hapsari, I Rianti, S Ramadhan, SA Fauziyyah, SA Putri PalArch's Journal of Archaeology of Egypt/Egyptology 17 (10), 3868-3877, 2020 | 8 | 2020 |
| Pencak silat as a reflection on national culture (The role of digital marketing in increasing public awareness) A Lisdayanti, AY Hapsari, VW Widajatun Journal of Advanced Research in Dynamical & Control Systems, Vol. 11, 03 …, 2019 | 4 | 2019 |
| Service Quality And Brand Image On Customer Loyalty At Grab-Bike Companies In Bandung City DE Christia, AY Hapsari Management Studies and Entrepreneurship Journal (MSEJ) 4 (1), 781-789, 2023 | 2 | 2023 |
| Technology-Based Competency Improvement Through Digital Marketing Training at The Job Training Institute (LPK) Bina Mandiri Center-Bandung City R Handayani, A Sukma, F Munawar, A Yudanegara, I Nilasari, ... ABDIMAS: Jurnal Pengabdian Masyarakat 6 (4), 4265-4273, 2023 | 1 | 2023 |
| The Relationship Between The Work Environment and Work Motivation at PT. X (An Outsourcing Company) In Bandung, Indonesia AI Setiawan, AY Hapsari Kontigensi: Jurnal Ilmiah Manajemen 10 (1), 140-148, 2022 | 1 | 2022 |
| Social Media Marketing and Brand Equity That Affect Consumer Buying Interest of Geoff Max Products in Bandung AY Hapsari, DGA Pratama, A Ananda, F Febriani, A Allaudin, AA Saputra WIBEST-III, 2022 | 1 | 2022 |
| Gramedia Bookstore Bandung strategy to face online sales competition on the marketplace AY Hapsari, BB Bonita, SN Kurnia, R Ilham, T Ramadina Turkish Journal of Physiotherapy and Rehabilitation, 6372-6381, 2021 | 1 | 2021 |
| Loyalty From Shopee Applications User Affected By Diversity of Products and Quality of Service AY Hapsari, TP Sekarini, R Andenty, RM Taufik, DO Suryadi PalArch's Journal of Archaeology of Egypt/Egyptology 17 (5), 782-791, 2020 | 1 | 2020 |
| A Study of Indonesian Students' Interest in Traditional Culture Diversity as Preservation of the Quality of Traditional Martial Arts AY Hapsari International Journal of Psychosocial Rehabilitation 24 (2), 2020 | 1 | 2020 |
| Keputusan Mahasiswa Universitas “X” Bandung untuk Merokok di Lingkungan Kampus yang Dipengaruhi oleh Faktor Sosial A Hapsari, AH Muhammad Ultima Management: Jurnal Ilmu Manajemen 10 (1), 44-51, 2018 | 1 | 2018 |
| Exploring the Landscape: A Bibliometric Analysis of Youth Engagement in Fitness Research and It’s Marketing Ramifications AY Hapsari, R Hurriyati, H Hendrayati, F Arfiansyah, A Johan International Journal of Economics Development Research (IJEDR) 5 (2), 1208-1224, 2024 | | 2024 |
| The Impact of Social Media Influencers on Consumer Behavior: A Comparative Analysis of Generation Z and Millennials Life Style AY Hapsari, P Sukandi, GP Dalimunthe, A Lisdayanti, YE Sumadhinata, ... International Journal Of Humanities Education and Social Sciences 3 (5), 2024 | | 2024 |
| MEMBIDIK PELUANG USAHA YANG TEPAT BAGI GENERASI MILENIAL P Sukandi, YE Sumadhinata, AY Hapsari, GP Dalimunthe, A Lisdayanti, ... Jurnal Abdimas Bina Bangsa 5 (1), 193-197, 2024 | | 2024 |
| APPLICATIONS OF TALENT MANAGEMENT IN THE TRAVEL AND TOURISM SECTOR: A SYSTEMATIC REVIEW OF THE LITERATURE D Pringgabayu, EF Dewi, AY Hapsari, A Silvianita Jurnal Ilmiah Manajemen, Ekonomi, & Akuntansi (MEA) 7 (3), 1133-1146, 2023 | | 2023 |
| Penerapan Model EPIC Short Film “Tenang” terhadap Brand Awareness Kanal YouTube Yura Yunita A Lisdayanti, AY Hapsari Jurnal Manajemen Bisnis dan Keuangan 4 (2), 182-192, 2023 | | 2023 |
| The effect of product quality and information quality on buying decisions through purchase interest A Sukma, R Handayani, D Oktaviani, AY Hapsari Enrichment: Journal of Management 13 (3), 1933-1944, 2023 | | 2023 |
| Advertising and celebrity endorser on purchase intention k-poppers at tokopedia online shopping FL Hamida, AY Hapsari Enrichment: Journal of Management 12 (6), 5313-5320, 2023 | | 2023 |
| Brand Switching Behavior Influenced by Product Attributes and Variety Seeking with Consumer Trust as a Mediating Variable D Pringgabayu, A Rahayu, H Hendrayati, AY Hapsari Jurnal Multidisiplin Madani 3 (1), 106-129, 2023 | | 2023 |
