| Influences on consumer use of word-of-mouth recommendation sources DF Duhan, SD Johnson, JB Wilcox, GD Harrell Journal of the academy of marketing science 25, 283-295, 1997 | 1010 | 1997 |
| Differential effects of experience, subjective knowledge, and objective knowledge on sources of information used in consumer wine purchasing TH Dodd, DA Laverie, JF Wilcox, DF Duhan Journal of Hospitality & Tourism Research 29 (1), 3-19, 2005 | 492 | 2005 |
| Supervisor communication practices and service employee job outcomes MC Johlke, DF Duhan Journal of Service Research 3 (2), 154-165, 2000 | 295 | 2000 |
| Gray markets and the legal status of parallel importation DF Duhan, MJ Sheffet Journal of Marketing 52 (3), 75-83, 1988 | 174 | 1988 |
| Point-of-purchase displays, product organization, and brand purchase likelihoods CS Areni, DF Duhan, P Kiecker Journal of the Academy of Marketing Science 27, 428-441, 1999 | 152 | 1999 |
| An integrated model of sales managers’ communication practices MC Johlke, DF Duhan, RD Howell, RW Wilkes Journal of the Academy of Marketing Science 28 (2), 263-277, 2000 | 146 | 2000 |
| Innovativeness and profitability: An empirical investigation in the Norwegian hotel industry IL Sandvik, DF Duhan, K Sandvik Cornell Hospitality Quarterly 55 (2), 165-185, 2014 | 136 | 2014 |
| Competition in the third millennium: efficiency or effectiveness? SD Hunt, DF Duhan Journal of Business Research 55 (2), 97-102, 2002 | 135 | 2002 |
| The perceived veracity of PIMS strategy principles in Japan: An empirical inquiry M Kotabe, DF Duhan, DK Smith Jr, RD Wilson Journal of Marketing 55 (1), 26-41, 1991 | 121 | 1991 |
| Supervisor communication practices and boundary spanner role ambiguity MC Johlke, DF Duhan Journal of Managerial Issues, 87-101, 2001 | 111 | 2001 |
| Testing competing models of sales force communication MC Johlke, DF Duhan Journal of Personal Selling & Sales Management 21 (4), 265-277, 2001 | 110 | 2001 |
| “Leveraged” decision making in advertising: The flat maximum principle and its implications DS Tull, R Van Wood, D Duhan, T Gillpatrick, KR Robertson, JG Helgeson Journal of marketing Research 23 (1), 25-32, 1986 | 96 | 1986 |
| Consumer attitudes towards local wines in an emerging region: a segmentation approach N Kolyesnikova, TH Dodd, DF Duhan International Journal of Wine Business Research 20 (4), 321-334, 2008 | 90 | 2008 |
| Prenotification and industrial survey responses DF Duhan, RD Wilson Industrial Marketing Management 19 (2), 95-105, 1990 | 72 | 1990 |
| Strategy clusters in japanese markets: firm performance implications M Kotabe, DF Duhan Journal of the Academy of Marketing Science 21 (1), 21-31, 1993 | 67 | 1993 |
| Measurement instrument development using two competing concepts of customer satisfaction AR Cooper, MB Cooper, DF Duhan Journal of Consumer Satisfaction, Dissatisfaction and complaining behavior 2 …, 1989 | 65 | 1989 |
| Facets of brand equity and brand survival: a longitudinal examination JB Wilcox, DA Laverie, N Kolyesnikova, DF Duhan, TH Dodd International Journal of Wine Business Research 20 (3), 202-214, 2008 | 60 | 2008 |
| Outcomes of advertiser–agency relationships: The form and the role of cooperation DF Duhan, K Sandvik International Journal of Advertising 28 (5), 881-919, 2009 | 59 | 2009 |
| Origin information and retail sales of wine DF Duhan, PL Kiecker, CS Areni, C Guerrero International Journal of Wine Marketing 11 (3), 44-57, 1999 | 49 | 1999 |
| How designers and buyers evaluate products JF Wolter, FR Bacon, DF Duhan, RD Wilson Industrial Marketing Management 18 (2), 81-89, 1989 | 39 | 1989 |
