Marketing strategy determinants of export performance: a meta-analysis LC Leonidou, CS Katsikeas, S Samiee Journal of Business research 55 (1), 51-67, 2002 | 1290 | 2002 |
Customer evaluation of products in a global market S Samiee Journal of international business studies 25, 579-604, 1994 | 1245 | 1994 |
The influence of global marketing standardization on performance S Samiee, K Roth Journal of marketing 56 (2), 1-17, 1992 | 947 | 1992 |
Brand origin recognition accuracy: its antecedents and consumers’ cognitive limitations S Samiee, TA Shimp, S Sharma Journal of international Business studies 36, 379-397, 2005 | 712 | 2005 |
Strategy fit and performance consequences of international marketing standardization CS Katsikeas, S Samiee, M Theodosiou Strategic management journal 27 (9), 867-890, 2006 | 687 | 2006 |
Countries and their products: a cognitive structure perspective TA Shimp, S Samiee, TJ Madden Journal of the Academy of Marketing Science 21, 323-330, 1993 | 401 | 1993 |
Influence of firm size on export planning and performance S Samiee, PGP Walters Journal of Business Research 20 (3), 235-248, 1990 | 366 | 1990 |
Cross-cultural research in advertising: an assessment of methodologies S Samiee, I Jeong Journal of the Academy of Marketing Science 22, 205-217, 1994 | 285 | 1994 |
Advancing the country image construct—A commentary essay S Samiee Journal of Business Research 63 (4), 442-445, 2010 | 282 | 2010 |
Knowledge structure in international marketing: a multi-method bibliometric analysis S Samiee, BR Chabowski Journal of the Academy of Marketing science 40, 364-386, 2012 | 258 | 2012 |
Exporting and the Internet: a conceptual perspective S Samiee International Marketing Review 15 (5), 413-426, 1998 | 256 | 1998 |
A model for assessing performance in small US exporting firms PGP Walters, S Samiee Entrepreneurship Theory and Practice 15 (2), 33-50, 1991 | 252 | 1991 |
A bibliometric analysis of the global branding literature and a research agenda BR Chabowski, S Samiee, GTM Hult Journal of International Business Studies 44, 622-634, 2013 | 249 | 2013 |
The influence of organic organizational cultures, market responsiveness, and product strategy on firm performance in an emerging market Y Wei, S Samiee, RP Lee Journal of the Academy of Marketing Science 42, 49-70, 2014 | 245 | 2014 |
Relationships among brand identity, brand image and brand preference: differences between cyber and extension retail brands over time M Sääksjärvi, S Samiee Journal of interactive marketing 25 (3), 169-177, 2011 | 245 | 2011 |
The internet and international marketing: is there a fit? S Samiee Journal of Interactive Marketing 12 (4), 5-21, 1998 | 227 | 1998 |
Antecedents and outcomes of exporter–importer relationship quality: synthesis, meta-analysis, and directions for further research LC Leonidou, S Samiee, B Aykol, MA Talias Journal of international marketing 22 (2), 21-46, 2014 | 212 | 2014 |
Resolving the impasse regarding research on the origins of products and brands S Samiee International Marketing Review 28 (5), 473-485, 2011 | 205 | 2011 |
The internationalization of services: trends, obstacles and issues S Samiee Journal of services marketing 13 (4/5), 319-336, 1999 | 202 | 1999 |
Global advertising strategy: The moderating role of brand familiarity and execution style JH Pae, S Samiee, S Tai International Marketing Review 19 (2), 176-189, 2002 | 187 | 2002 |