| Loyalty formation toward Halal food: integrating the quality–loyalty model and the religiosity–loyalty model D Suhartanto, M Muflih, MF Najib, I Faturohman British Food Journal 122 (1), 48-59, 2020 | 77 | 2020 |
| Retail Service Quality in Indonesia: Traditional Market Vs. Modern Market MF Najib, A Sosianika Academy of Marketing Studies Journal 21 (2), 1-12, 2017 | 42 | 2017 |
| Inovasi desain kemasan (packaging) sebagai faktor peningkatan daya saing produk umkm di Desa Ciwarua, Kabupaten Bandung Barat MF Najib, A Februadi, T Djarnika, W Rafdinal, CM Lasambouw, N Nuryati Dinamisia: Jurnal Pengabdian Kepada Masyarakat 6 (1), 56-64, 2022 | 30 | 2022 |
| Retail service quality scale in the context of Indonesian traditional market MF Najib, A Sosianika International Journal of Business and Globalisation 21 (1), 19-31, 2018 | 30 | 2018 |
| The effect of Electronic Word of Mouth (e-WoM) on social media networking AI Gunawan, MF Najib, L Setiawati IOP Conference Series: Materials Science and Engineering 830 (3), 032002, 2020 | 23 | 2020 |
| Retail service quality, satisfaction, and trust: the key to shopper loyalty in the context of the Indonesian traditional market MF Najib, A Sosianika International Journal of Electronic Marketing and Retailing 10 (4), 425-440, 2019 | 22 | 2019 |
| The effect of perceived usefulness, trust and visual information toward attitude and purchase intention VG Mulyani, MF Najib, AD Guteres Journal of Marketing Innovation (JMI) 1 (1), 2021 | 21 | 2021 |
| Pengaruh Review Influencer terhadap Minat beli UMKM Selama Masa Pandemi Covid-19 EM Lestari, MF Najib, W Senalasari Prosiding Industrial Research Workshop and National Seminar 12, 1022-1028, 2021 | 19 | 2021 |
| Market Orientation, buyer-supplier relationship and firm performance with dynamic capabilities as an intervening variable: a research model MF Najib, D Kartini, Y Suryana, D Sari International Journal Business ang Globalisation 19 (4), 567-582, 2017 | 18 | 2017 |
| The effect of celebrity endorser on purchase intention cosmetic product in millennial generation consumers DY Andita, MF Najib, R Zulfikar, D Purnamasari Journal of Marketing Innovation (JMI) 1 (1), 2021 | 17 | 2021 |
| Pengaruh religiusitas, sikap dan iklan Islami terhadap niat beli produk kosmetik halal lokal W Kusdiana, MF Najib, FA Amalia Prosiding Industrial Research Workshop and National Seminar 12, 978-985, 2021 | 15 | 2021 |
| Pengaruh Citra Merek dan Kesadaran Merek Terhadap Minat Beli Sport Hijab I Tutia, MF Najib Prosiding Industrial Research Workshop and National Seminar 10 (1), 697-705, 2019 | 12 | 2019 |
| Model Manajemen PAUD Berdaya Saing Studi Pada Lembaga PAUD Islam Terpadu Al-Ikhlas Bumiayu Kabupaten Brebes M Najib As-Sibyan: Jurnal Pendidikan Anak Usia Dini 2 (2), 125-136, 2018 | 10 | 2018 |
| Analisis pertimbangan niat pembelian produk korean beauty NA Setiani, MF Najib, FA Amalia Prosiding Industrial Research Workshop and National Seminar 12, 1541-1546, 2021 | 9 | 2021 |
| Analisis Tingkat Prioritas Atribut Kualitas Layanan Perusahaan Penyedia Jasa Layanan Logistik MF Najib Jurnal Administrasi Bisnis 8 (1), 2012 | 9 | 2012 |
| Penerimaan Teknologi oleh Pelaku UMKM Kuliner di Kota Bandung terhadap Penggunaan Aplikasi Gobiz AD Purwati, MF Najib Prosiding Industrial Research Workshop and National Seminar 11 (1), 873-880, 2020 | 8 | 2020 |
| Perancangan Aktivitas Pemasaran UMKM Percetakan Melalui Media Katalog DDN Falah, AI Gunawan, MF Najib E-Qien: Jurnal Ekonomi Dan Bisnis 8 (1), 48-56, 2021 | 7 | 2021 |
| Pengaruh Simbol Religi Periklanan terhadap Minat Beli Konsumen KW Jayanegara, MF Najib Prosiding Industrial Research Workshop and National Seminar 11 (1), 920-929, 2020 | 7 | 2020 |
| How Store Image Affect Satisfaction and Loyalty MF Najib 2nd Annual Conference on Social Science and Humanities (ANCOSH 2020), 5-9, 2021 | 5 | 2021 |
| The Impact of Utilitarian and Hedonic Values on Hijab Buying Intentions: Evidence from Indonesia MF Najib, T Fauziah, T Djatnika, D Saefulloh, D Purnamasari Journal of Marketing Innovation (JMI) 2 (2), 2022 | 4 | 2022 |
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