User innovativeness and fintech adoption in Indonesia B Setiawan, DP Nugraha, A Irawan, RJ Nathan, Z Zoltan Journal of Open Innovation: Technology, Market, and Complexity 7 (3), 188, 2021 | 205 | 2021 |
Factors influencing consumer behavior and prospective purchase decisions in a dynamic pricing environment—an exploratory factor analysis approach V Victor, J Joy Thoppan, R Jeyakumar Nathan, F Farkas Maria Social Sciences 7 (9), 153, 2018 | 181 | 2018 |
Workplace health promotion, employee wellbeing and loyalty during COVID-19 Pandemic—Large scale empirical evidence from Hungary E Gorgenyi-Hegyes, RJ Nathan, M Fekete-Farkas Economies 9 (2), 55, 2021 | 126 | 2021 |
Crucial web usability factors of 36 industries for students: a large-scale empirical study RJ Nathan, PHP Yeow Electronic Commerce Research 11, 151-180, 2011 | 99 | 2011 |
FinTech adoption drivers for innovation for SMEs in Indonesia DP Nugraha, B Setiawan, RJ Nathan, M Fekete-Farkas Journal of Open Innovation: Technology, Market, and Complexity 8 (4), 208, 2022 | 96 | 2022 |
Cross-national study on the perception of the Korean wave and cultural hybridity in Indonesia and Malaysia using discourse on social media YL Lee, M Jung, RJ Nathan, JE Chung Sustainability 12 (15), 6072, 2020 | 84 | 2020 |
Mac Nhu Quynh. 2022. Fintech and Financial Health in Vietnam during the COVID-19 Pandemic: In-Depth Descriptive Analysis RJ Nathan, B Setiawan, MN Quynh Journal of Risk and Financial Management 15, 125, 2022 | 83 | 2022 |
Tourists’ use of Airbnb app for visiting a historical city RJ Nathan, V Victor, M Tan, M Fekete-Farkas Information Technology & Tourism 22, 217-242, 2020 | 71 | 2020 |
Conceptual framework for the adoption of Islamic retail banking services in Malaysia S Thambiah, UC Eze, KS Tan, RJ Nathan, KP Lai Journal of Electronic Banking Systems 2010 (1), 1-10, 2010 | 55 | 2010 |
Competitive factors of fashion retail sector with special focus on SMEs G Gonda, E Gorgenyi-Hegyes, RJ Nathan, M Fekete-Farkas Economies 8 (4), 95, 2020 | 51 | 2020 |
Effect of innovation to the success of female entrepreneurs KP Lai, RJ Nathan, KS Tan, BB Chan Journal of innovation management in small and medium enterprises 2010 (1), 1-14, 2010 | 51 | 2010 |
Electronic commerce for home-based businesses in emerging and developed economy RJ Nathan, V Victor, CL Gan, S Kot Eurasian Business Review 9 (6), 463-483, 2019 | 47 | 2019 |
Food Innovation Adoption and Organic Food Consumerism—A Cross National Study between Malaysia and Hungary R Jeyakumar Nathan, Soekmawati, V Victor, J Popp, M Fekete-Farkas, ... Foods 10 (2), 363, 2021 | 45 | 2021 |
Modern Muslimah in Media: A Study of Reception Analysis in 'Saliha' Program on NET TV EP Fauzi, F Fasta, RJ Nathan, SW Jeong ASPIRATION Journal 1 (2), 135-162, 2020 | 42 | 2020 |
Critical Success Factors for the Adoption of e-Banking in Malaysia. M Sohrabi, JYM Yee, RJ Nathan Int. Arab. J. e Technol. 3 (2), 76-82, 2013 | 40 | 2013 |
Key usability factors of service‐oriented web sites for students: an empirical study RJ Nathan, PHP Yeow, S Murugesan Online Information Review 32 (3), 302-324, 2008 | 39 | 2008 |
An empirical study of factors affecting the perceived usability of websites for student Internet users RJ Nathan, PHP Yeow Universal Access in the Information Society 8, 165-184, 2009 | 37 | 2009 |
An online marketing strategies assessment for companies in airlines and entertainment industries in Malaysia RJ Nathan, DCF Chiun, NM Suki Handbook of research on leveraging consumer psychology for effective …, 2017 | 34 | 2017 |
Digital technologies for firms’ competitive advantage and improved supply chain performance MMH Shahadat, AHMY Chowdhury, RJ Nathan, M Fekete-Farkas Journal of Risk and Financial Management 16 (2), 94, 2023 | 33 | 2023 |
Evaluating Affective User‐Centered Design of Video Games Using Qualitative Methods YY Ng, CW Khong, RJ Nathan International Journal of Computer Games Technology 2018 (1), 3757083, 2018 | 33 | 2018 |