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Nisha Jayasuriya
Nisha Jayasuriya
在 sliit.lk 的电子邮件经过验证 - 首页
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引用次数
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Smart airport: A review on future of the airport operation
A Rajapaksha, N Jayasuriya
Global Journal of Management and Business Research 20 (3), 25-34, 2020
852020
The Impact of Social Media Marketing on Brand Equity: A Study of Fashion-Wear Retail in Sri Lanka
NA Jayasuriya, F Azam
International Review of Management and Marketing 7 (5), 178-183, 2017
662017
The Role of Social Media Marketing on Brand Equity a A Literature Review
NA Jayasuriya, SMF Azam, A Khatibi, H Atan, IR Dharmaratne
Global Journal of Management And Business Research, 2018
472018
Learners’ satisfaction and commitment towards online learning during COVID-19: A concept paper
DUN Ranadewa, TY Gregory, DN Boralugoda, J Silva, NA Jayasuriya
Vision 27 (5), 582-592, 2023
282023
The Importance of Factors Influencing on e-WOM Engagement towards Consumer Purchase Intention in Clothing Retailers, Sri Lanka
CDW Muniweera, K Balawardhana, MSN Rajapaksha, M Chamara, ...
132020
The role of facebook marketing on customer-based brand equity and purchase intention in fashion-wear retail industry, Sri lanka
NA Jayasuriya, SMF Azam, A Khatibi, H Atan, IR Dharmaratne
Global Journal of Management and Business Research 18 (7), 1-12, 2018
112018
Factors affecting credit card debts: a study among executives in Sri Lanka
C Perera, SLK Dayanga, N Jayasuriya
International Journal of Science and Research 5 (7), 1495-1504, 2013
112013
Sri Lankan Consumer Attitudes towards Healthy Meals
NA Jayasuriya
Journal of Marketing and Consumer Research 24, 2016
82016
Online Behavioral Advertising Avoidance in Online Retailing in Sri Lanka
U Udadeniya, M Yalegama, A Wickramasinghe, M Mannapperuma, ...
Global Journal of Management and Business Research 19 (4), 11-15, 2019
62019
Factors influencing employee motivation in tile manufacturing industry in Sri Lanka
N Jayasuriya, WH Kumarasinghe, C Perera
Management and Administrative Sciences Review 6 (1), 1-14, 2017
62017
The Impact of Facebook Marketing on Customer-Based Brand Equity and Purchase Intention on Fashionwear Retail Industry in Sri Lanka
N Jayasuriya
Asian Journal of Marketing Management 1 (02), 2022
52022
The study on brand loyalty and repeat purchase intention of the shampoo market in Colombo
NA Jayasuriya, N Kodippili, KM Perera, L Priyadarshani, BD Wijesekera
Journal of Business Studies 7 (1), 2020
52020
The impact of social media marketing on customer purchase intention among the fashion-wear customers in Sri Lanka
KKC Sandunima, HBJ Bandara, NRD Viduranga, HK Kodagoda, ...
Global Journal of Management and Business Research 19 (4), 45-50, 2019
52019
Paradigm: Positivism, Interpretivism, Pragmatists, and Critical Thought
N Jayasuriya
Social Research Methodology and Publishing Results: A Guide to Non-Native …, 2023
22023
Factors Affecting on Satisfaction of Home Stay Foreign Tourist in Kandy Sri Lanka
EM Yaggahavita, YR SM, MR Gihan, N Jayasuriya, LKS Abeygunarathna
Global Journal of Management and Business Research 19 (E6), 13-15, 2019
2*2019
Product placement versus traditional TV commercials: new insights on their impacts on brand recall and purchase intention
D Gamage, N Jayasuriya, N Rathnayake, KM Herath, DPS Jayawardena, ...
Journal of Asia Business Studies 17 (6), 1110-1124, 2023
12023
The impact of electronic word of mouth on brand image and purchase intention–a study on hospitality industry in Sri Lanka
Y Rathnayake, NA Jayasuriya
SLIIT Business Review 1 (01), 59-77, 2021
12021
Impact of Cultural Values on Impulsive Buying Behavior in Fast Moving Consumer Goods in Sri Lanka–Concept Paper
T Wijesekara, T Tennakoon, WAP Thisura, KA Hidellarachchi, ...
Conference on Business & Information, Faculty of Commerce and Management …, 2020
12020
The Impact of Loyalty Value on Purchase Intention: Comparative Analysis of Healthy Food and Unhealthy Food Advertisements in Sri Lanka.
DMNI Dissanayake, NT Seneviratne, LADS Hansasara, LDN Perera, ...
Journal of Academic Research in Business and Social Sciences 10 (5), 312–321, 2020
12020
Impact of firm-created and user-generated social media marketing on customers’ purchase intention in the fashionwear industry: evidence from Sri Lanka
KC Sandunima, N Jayasuriya
South Asian Journal of Marketing, 2024
2024
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