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David Bourdin
David Bourdin
Vienna University of Applied Sciences
在 fh-wien.ac.at 的电子邮件经过验证
标题
引用次数
引用次数
年份
The Compensatory Influences of Country Stereotypes and the Global/Local Nature of Brands: An Extended Framework
D Bourdin, G Halkias, K Makri
Journal of Business Research 137, 28-38, 2021
202021
Factors Influencing the Ratio Bias
D Bourdin, R Vetschera
EURO Journal on Decision Processes 6 (3-4), 321-342, 2018
162018
Is There More Than One Ratio Bias? If So, Why?
D Bourdin, A Engin, R Vetschera
Journal of Behavioral Decision Making 35 (3), e2263, 2022
42022
Marketingethik
M Riegler, D Bourdin, M Scholz
Handbuch Wirtschaftsethik, 557-567, 2022
22022
The Influence of Employee Accent on Customer Participation in Services
D Bourdin, C Sichtmann, V Davvetas
Journal of Service Research 27 (2), 194-212, 2024
12024
What Is to Be Expected? Optimizing the Operationalization of Consumer–Brand Relational Norms
K Makri, D Bourdin, M Herz
Psychology & Marketing, 2024
2024
Embedding Automated Emotional Analysis into Role-Playing Exercises: Benefits for Sales Education and Training
I Pezenka, D Bourdin
Journal of Selling 21 (1), 55-67, 2021
2021
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