Consumers’ attitude towards social media advertising and their behavioural response: The moderating role of corporate reputation H Boateng, AF Okoe Journal of research in interactive marketing 9 (4), 299-312, 2015 | 351 | 2015 |
Assessing the determinants of internet banking adoption intentions: A social cognitive theory perspective H Boateng, DR Adam, AF Okoe, T Anning-Dorson Computers in Human Behavior 65, 468-478, 2016 | 285 | 2016 |
Antecedents and consequences of customer engagement on Facebook: An attachment theory perspective R Hinson, H Boateng, A Renner, JPB Kosiba Journal of Research in Interactive Marketing 13 (2), 204-226, 2019 | 189 | 2019 |
Determinants of consumers’ participation in the sharing economy: A social exchange perspective within an emerging economy context H Boateng, JPB Kosiba, AF Okoe International Journal of Contemporary Hospitality Management 31 (2), 718-733, 2019 | 164 | 2019 |
Examining customer engagement and brand loyalty in retail banking: The trustworthiness influence JPB Kosiba, H Boateng, AF Okoe Amartey, RO Boakye, R Hinson International Journal of Retail & Distribution Management 46 (8), 764-779, 2018 | 159 | 2018 |
Examining customers’ continuance intentions towards internet banking usage KS Ofori, H Boateng, AF Okoe, I Gvozdanovic Marketing Intelligence & Planning 35 (6), 756-773, 2017 | 146 | 2017 |
Knowledge sharing among teachers: the role of the Big Five Personality traits FG Agyemang, MD Dzandu, H Boateng VINE Journal of Information and Knowledge Management Systems 46 (1), 64-84, 2016 | 96 | 2016 |
Exploring social media affordance in relationship marketing practices in SMEs G Sedalo, H Boateng, JP Kosiba Digital Business 2 (1), 100017, 2022 | 86 | 2022 |
Trust and customer engagement in the banking sector in Ghana JP Kosiba, H Boateng, AF Okoe, R Hinson The Service Industries Journal 40 (13-14), 960-973, 2020 | 85 | 2020 |
Examining the relationship between customer bonding, customer participation, and customer satisfaction HT Yi, CK Yeo, FE Amenuvor, H Boateng Journal of Retailing and Consumer Services 62, 102598, 2021 | 83 | 2021 |
Determinants of consumers’ attitude towards social media advertising H Boateng, AF Okoe Journal of Creative Communications 10 (3), 248-258, 2015 | 76 | 2015 |
Dark tourism: Exploring tourist's experience at the Cape Coast Castle, Ghana H Boateng, AF Okoe, RE Hinson Tourism management perspectives 27, 104-110, 2018 | 75 | 2018 |
Customer knowledge management practices on a social media platform: A case study of MTN Ghana and Vodafone Ghana H Boateng Information Development 32 (3), 440-451, 2016 | 70 | 2016 |
Customers' perceived risk and trust in using mobile money services—an empirical study of Ghana IK Abdul-Hamid, AA Shaikh, H Boateng, RE Hinson International Journal of E-Business Research (IJEBR) 15 (1), 1-19, 2019 | 62 | 2019 |
Place attachment and brand loyalty: the moderating role of customer experience in the restaurant setting MB Nyamekye, DR Adam, H Boateng, JP Kosiba International Hospitality Review 37 (1), 48-70, 2023 | 54 | 2023 |
Examining brand loyalty from an attachment theory perspective H Boateng, JP Kosiba, DR Adam, KS Ofori, AF Okoe Marketing Intelligence & Planning 38 (4), 479-494, 2020 | 54 | 2020 |
A qualitative insight into key determinants of knowledge sharing in a public sector institution in Ghana H Boateng, FG Agyemang Information Development 32 (1), 35-43, 2016 | 53 | 2016 |
Internal and external financing of innovation: Sectoral differences in a longitudinal study of European firms PA Nylund, N Arimany-Serrat, X Ferras-Hernandez, E Viardot, H Boateng, ... European Journal of Innovation Management 23 (2), 200-213, 2020 | 52 | 2020 |
Examining human resource practice outcomes and service innovation AF Okoe, H Boateng, B Narteh, RO Boakye The Service Industries Journal 38 (7-8), 431-445, 2018 | 51 | 2018 |
The effects of demographic variables on knowledge sharing H Boateng, MD Dzandu, FG Agyemang Library Review 64 (3), 216-228, 2015 | 48 | 2015 |