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Pichakoon Auttawechasakoon
Pichakoon Auttawechasakoon
在 go.buu.ac.th 的电子邮件经过验证 - 首页
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Gamification predicting customers’ repurchase intention via e-commerce platforms through mediating effect of customer satisfaction in Thailand
T Sitthipon, P Limna, P Jaipong, S Siripipattanakul, P Auttawechasakoon
Review of Advanced Multidisciplinary Sciences, Engineering & Innovation 1 (1 …, 2022
492022
The relationship between content marketing, e-promotion, e-wom and intentions to book hotel rooms in Thailand
S Siripipatthanakul, P Limna, S Siripipattanakul, P Auttawechasakoon
Asia Pacific Journal of Academic Research in Business Administration 8 (2 …, 2022
312022
Marketing mix (4Cs) affecting decision to be an online degree student: a qualitative case study of an online master’s degree in Thailand
S Siripipattanakul, S Siripipatthanakul, P Limna, P Auttawechasakoon
International Journal on Integrated Education 5 (4), 31-41, 2022
262022
A review of intentions to use artificial intelligence in Big Data Analytics for Thailand agriculture
P Jaipong, P Sriboonruang, S Siripipattanakul, T Sitthipon, P Kaewpuang, ...
Review of Advanced Multidisciplinary Science, Engineering & Innovation 1 (2 …, 2022
192022
Applying the UTAUT to explain factors affecting english learning intention via Netflix (English Subtitle) among Thai people
P Limna, S Siripipatthanakul, S Siripipattanakul, K Woodeson, ...
Asia-Pacific Review of Research in Education 1 (1), 1-19, 2022
192022
The relationship between website quality, university image, e-WOM and intention to follow the university website
S Siripipattanakul, S Siripipatthanakul, P Limna, P Auttawechasakoon
Psychology and Education Journal 59 (2), 529-544, 2022
162022
The impact of TPB Model on customers' intentions to buy organic foods: A qualitative study in Angsila-Chonburi, Thailand
S Siripipatthanakul, P Limna, S Siripipattanakul, P Auttawechasakoon
Psychology and Education Journal 59 (2), 419-434, 2022
152022
A Review of Digital Marketing and Service Marketing during the COVID-19 and the Digital Economy
P Limna, S Siripipatthanakul, P Jaipong, T Sitthipon, P Auttawechasakoon
Advance Knowledge for Executives 1 (1), 1-10, 2022
142022
Artificial Intelligence (AI) Adoption in the Medical Education during the Digital Era: A Review Article
T Sitthipon, P Kaewpuang, P Jaipong, P Sriboonruang, S Siripipattanakul, ...
Review of Advanced Multidispliniary Science, Engineering & Innovation 1 (2), 1-7, 2022
142022
A qualitative study of ethical change management affecting teacher satisfaction and school performance: A case study of secondary schools in Krabi, Thailand
P Limna, S Siripipattanakul, P Auttawechasakoon
International Journal of Trend in Scientific Research and Development …, 2022
132022
Determinants of electronic word of mouth during the COVID-19 pandemic in Thailand: A qualitative case study of hostels at Aonang, Krabi in Thailand
P Limna, S Siripipatthanakul, S Siripipattanakul, P Auttawechasakoon
Central Asian Journal of Innovations on Tourism Management and Finance 3 (4 …, 2022
112022
A review of cryptocurrency in the digital economy
T Sitthipon, P Kaewpuang, P Auttawechasakoon, T Sitthipon, ...
International Journal of Computing Sciences Research 7, 1152-1161, 2023
102023
The relationship between COVID-19 perceptions, COVID-19 worries and behavioural changes among the students of Ammartpanichnukul School in Krabi, Thailand
P Limna, S Siripipatthanakul, K Woodeson, S Chuaykam, ...
Asia-Pacific Review of Research in Education 1 (1), 1-14, 2022
92022
Determinants of hotels' customer loyalty during the COVID-19 pandemic in Thailand
S Siripipattanakul, S Siripipatthanakul, P Limna, P Auttawechasakoon
Journal of Management Information and Decision Sciences 25 (4), 1-14, 2022
72022
The UTAUT model explaining intentions to use telemedicine among Thai people during the COVID-19 pandemic: A qualitative study in Krabi, Thailand
P Limna, S Siripipatthanakul, S Siripipattanakul, P Auttawechasakoon
International Journal of Computing Sciences Research 7, 1468-1486, 2023
52023
The mediating effect of job satisfaction between the relationship of ethical change management and organisational performance in Thailand
P Limna, T Sitthipon, S Siripipattanakul, P Jaipong, P Auttawechasakoon
Review of Advanced Multidisciplinary Sciences, Engineering & Innovation 1 (1 …, 2022
52022
Telemedicine Consultations Among Healthcare Providers and Patients During the COVID-19 Pandemic: A Review Article
P Limna, S Siripipattanakul, T Sitthipon, P Jaipong, P Auttawechasakoon
Review of Advanced Multidisciplinary Sciences, Engineering & Innovation 1 (1 …, 2022
52022
The Health Belief Model Explaining Behavioural Changes Among Thai People: A Qualitative Case Study of Khlong Phon Subdistrict Municipality, Krabi in Thailand
P Limna, T Sitthipon, S Siripipattanakul, P Jaipong, P Auttawechasakoon
Review of Advanced Multidisciplinary Sciences, Engineering & Innovation 1 (1 …, 2022
32022
Green human resource management and its effect on environmental performance: the essential of green transition education
S Siripipatthanakul, P Phuangsuwan, P Sriboonruang, ...
World 1 (1), 2023
22023
A Conceptual Review On the Relationship Between Management Innovation, Technological Innovation, Innovation Climate and Organisational Performance
P Limna, S Siripipattanakul, T Sitthipon, P Jaipong, P Auttawechasakoon
Review of Advanced Multidisciplinary Sciences, Engineering & Innovation 1 (1 …, 2022
12022
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