| Behavioural nudges increase COVID-19 vaccinations H Dai, S Saccardo, MA Han, L Roh, N Raja, S Vangala, H Modi, S Pandya, ... Nature 597 (7876), 404-409, 2021 | 430 | 2021 |
| The fresh start effect: Temporal landmarks motivate aspirational behavior H Dai, KL Milkman, J Riis Management Science 60 (10), 2563-2582, 2014 | 362 | 2014 |
| A megastudy of text-based nudges encouraging patients to get vaccinated at an upcoming doctor’s appointment KL Milkman, MS Patel, L Gandhi, HN Graci, DM Gromet, H Ho, JS Kay, ... Proceedings of the National Academy of Sciences 118 (20), e2101165118, 2021 | 329 | 2021 |
| The impact of time at work and time off from work on rule compliance: the case of hand hygiene in health care. H Dai, KL Milkman, DA Hofmann, BR Staats Journal of Applied Psychology 100 (3), 846, 2015 | 241 | 2015 |
| Megastudies improve the impact of applied behavioural science KL Milkman, D Gromet, H Ho, JS Kay, TW Lee, P Pandiloski, Y Park, A Rai, ... Nature 600 (7889), 478-483, 2021 | 194 | 2021 |
| Motivating process compliance through individual electronic monitoring: An empirical examination of hand hygiene in healthcare BR Staats, H Dai, D Hofmann, KL Milkman Management Science 63 (5), 1563-1585, 2017 | 194 | 2017 |
| Prosocial goal pursuit in crowdfunding: Evidence from kickstarter H Dai, DJ Zhang Journal of Marketing Research 56 (3), 498-517, 2019 | 185 | 2019 |
| The long-term and spillover effects of price promotions on retailing platforms: Evidence from a large randomized experiment on Alibaba DJ Zhang, H Dai, L Dong, F Qi, N Zhang, X Liu, Z Liu, J Yang Management Science 66 (6), 2589-2609, 2020 | 147* | 2020 |
| Put your imperfections behind you: Temporal landmarks spur goal initiation when they signal new beginnings H Dai, KL Milkman, J Riis Psychological science, 0956797615605818, 2015 | 142 | 2015 |
| People rely less on consumer reviews for experiential than material purchases H Dai, C Chan, C Mogilner Journal of Consumer Research 46 (6), 1052-1075, 2020 | 120* | 2020 |
| The value of pop-up stores on retailing platforms: Evidence from a field experiment with Alibaba DJ Zhang, H Dai, L Dong, Q Wu, L Guo, X Liu Management Science 65 (11), 5142-5151, 2019 | 89 | 2019 |
| I’m sorry about the rain! Superfluous apologies demonstrate empathic concern and increase trust AW Brooks, H Dai, ME Schweitzer Social Psychological and Personality Science 5 (4), 467-474, 2014 | 73 | 2014 |
| Using fresh starts to nudge increased retirement savings J Beshears, H Dai, KL Milkman, S Benartzi Organizational Behavior and Human Decision Processes 167, 72-87, 2021 | 63* | 2021 |
| The impacts of algorithmic work assignment on fairness perceptions and productivity: Evidence from field experiments B Bai, H Dai, DJ Zhang, F Zhang, H Hu Manufacturing & Service Operations Management 24 (6), 3060-3078, 2022 | 62* | 2022 |
| Quitting when the going gets tough: A downside of high performance expectations H Dai, BJ Dietvorst, B Tuckfield, KL Milkman, ME Schweitzer Academy of management journal 61 (5), 1667-1691, 2018 | 61 | 2018 |
| How experiencing and anticipating temporal landmarks influence motivation H Dai, C Li Current Opinion in Psychology 26, 44-48, 2019 | 39 | 2019 |
| Assessing Nudge Scalability: Two Lessons from Large-scale RCTs S Saccardo, H Dai, M Han, N Raja, S Vangala, D Croymans Available at SSRN, 2022 | 38 | 2022 |
| Dueling with desire: A synthesis of past research on want/should conflict TB Bitterly, R Mislavsky, H Dai, KL Milkman Should Conflict (February 28, 2014), 2014 | 34* | 2014 |
| The impact of social nudges on user-generated content for social network platforms Z Zeng, H Dai, DJ Zhang, H Zhang, R Zhang, Z Xu, ZJM Shen Management Science 69 (9), 5189-5208, 2023 | 29 | 2023 |
| The effect of interactive reminders on medication adherence: A randomized trial H Dai, D Mao, KG Volpp, HE Pearce, MJ Relish, VF Lawnicki, KL Milkman Preventive Medicine 103, 98-102, 2017 | 27 | 2017 |
Katherine L. MilkmanJames G. Dinan Professor, The Wharton School, The University of Pennsylvania在 wharton.upenn.edu 的电子邮件经过验证
