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Supawat Meeprom
Supawat Meeprom
PhD in Marketing and Event, Macquarie University
在 kku.ac.th 的电子邮件经过验证
标题
引用次数
引用次数
年份
Examining the effect of perceived quality of authentic souvenir product, perceived value, and satisfaction on customer loyalty
C Suttikun, S Meeprom
Cogent Business & Management 8 (1), 1976468, 2021
502021
Investigating the perceived quality of a special event and its influence on perceived value and behavioural intentions in a special event in Thailand
S Meeprom, T Silanoi
International Journal of Event and Festival Management 11 (3), 337-355, 2020
452020
Unpacking the role of self-congruence, attendee engagement and emotional attachment in cultural events
S Meeprom, P Fakfare
International Journal of Event and Festival Management 12 (4), 399-417, 2021
232021
Does knowledge management practice produce accounting employee productivity in the tourism business in Thailand?
U Ritsri, S Meeprom
Anatolia 31 (1), 99-110, 2020
222020
Consumer experience co-creation in speciality coffee through social media sharing: its antecedents and consequences
T Silanoi, S Meeprom, P Jaratmetakul
International Journal of Quality and Service Sciences, https://doi.org/10 …, 2022
202022
Antecedents of Tourist Loyalty in Health and Wellness Tourism: The Impact of Travel Motives, Perceived Service Quality and Satisfaction
W Thawornwiriyatrakul, S Meeprom
International Journal of Innovation, Creativity, and Change 10 (5), 1-16, 2020
182020
The effect of the COVID-19 outbreak on hospitality and tourism stock returns in Thailand
S Chancharat, S Meeprom
Anatolia 33 (4), 564-575, 2022
172022
Understanding motives for attending charity sport events in Thailand
S Meeprom, W Dansiri
International Journal of Culture, Tourism, and Hospitality Research, 2020
162020
Cannabis-infused food: Uncovering effective conditions for achieving well-being perception and choice behavior among young adult consumers
S Meeprom, P Sathatip, C Leruksa, N Manosuthi, P Fakfare
Food Quality and Preference 109, 104915, 2023
112023
The impact of diversification strategies and operational capabilities on financial performance in Thai professional service firms
U Thirathon, S Meeprom
International Journal of Business and Administrative Studies 6 (1), 21, 2020
102020
Blended learning: Examining must-have, hybrid, and value-added quality attributes of hospitality and tourism education
S Meeprom, P Fakfare
Journal of Hospitality & Tourism Education, 1-15, 2023
82023
Examining the Effect of Tourists’ Motivation and Satisfaction towards NAKHONCHAIBURIN Tourism Cluster
S Meeprom, T Charoenrat
Development Economic Review 13 (1), 42-62, 2019
82019
Beyond factors: IGSCA-SEM’S application in the Context of cannabis tourism
C Leruksa, P Sathatip, S Meeprom
ABAC JOURNAL 43 (4), 1-29, 2023
72023
Creating Memorable Experiences of Cultural Hallmark Event in Thailand
W Chiengkul, S Meeprom, H Getnet
Tourism and Hospitality Research 23 (2), 141-154, 2023
72023
A Motive-Based Segmentation of Special Event Visitors Interacting in Cultural Events
S Meeprom
Event Management 26 (5), 1161-1173, 2022
62022
Building Health and Wellness Service Experience Extension: A Case Study of Bangkok, Thailand
S Meeprom, S Chancharat
Sustainability 14 (18), 11691, 2022
42022
Examining the effect of consumer experience on co-creation and loyalty for healthy meat consumption
S Meeprom, P Jaratmetakul, W Boonkum
Frontiers in Sustainable Food Systems 7, 1123984, 2023
32023
Unlocking the role of proactive motivational processes in driving customer engagement with special events in Thailand
S Meeprom
Macquarie University, 2022
32022
Exploring multifaceted pathways: Understanding behavioral formation in green tourism selection through fsQCA
N Manosuthi, S Meeprom, C Leruksa
Journal of Travel & Tourism Marketing 41 (4), 640-658, 2024
22024
A study of potential development to archaeological attraction in NAKHONCHAIBURIN tourism cluster
S Meeprom
Interdisciplinary Behavior and Social Sciences: Proceedings of the 3rd …, 2015
22015
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