Breaking new ground: base-of-pyramid service research J Reynoso, A Valdés, K Cabrera The Service Industries Journal 35 (13), 695-709, 2015 | 49 | 2015 |
Extending the base-of-the-pyramid concept S Joncourt, H Gebauer, J Reynoso, K Cabrera, A Valdes, K Greve Service Science 11 (3), 241-261, 2019 | 20 | 2019 |
Advancing service research at the Base of the Pyramid: A service ecosystems perspective A Valdés-Loyola, J Reynoso, B Edvardsson Business Transformation for a Sustainable Future, 123-140, 2021 | | 2021 |
Base of the Pyramid (BoP) Service Research K Cabrera, A Valdés, J Reynoso Elgar Encyclopedia of Services, 0 | | |
EXTENDING THE BASE-OF-THE-PYRAMID (BOP) CONCEPT S Joncourt, H Gebauer, J Reynoso, K Cabrera, A Valdes, K Greve | | |
Advancing service research through a base of the pyramid (BoP) perspective: a cross-disciplinary approach AL Valdés Loyola Instituto Tecnológico y de Estudios Superiores de Monterrey, 0 | | |