| Story of Operations par Excellence of Indigo Airlines: Only Profitable Airline in Indian Airline Industry for Continuous Ten Years NK Rajashri Kadam Journal of Purchasing, Logistics and Supply Chain Management System 1 (2), 2020 | | 2020 |
| Study of relationship between the effectiveness of anti-tobacco advertising and individual characteristics of of target audience NK Rajashri Kadam IJMER, 9 (Issue1(3)), 2020 | | 2020 |
| Challanges faced by SMEs in managing their business with special reference to Pune city RK Shruti Prajapat GE-International journal of management research, 2017 | | 2017 |
| Study of effectiveness of audio visual Anti-tobacco advertisements among the students pursuing graduation in Pune with special reference to characteristics of advertisements DAK Rajashri Kadam DAWN 4 (1), 2017 | | 2017 |
| “Proximity Marketing,A new Technology for Marketers to attract and retain customers” RK Vikas Jain Aarhant Multidisciplinary International Education Research Journal (AMIERJ), 2015 | | 2015 |
| Study of Online Buying and Selling Behaviour of Z-Generation with Special Reference to MIT Campus, Kothrud, Pune R Kadam, A Gupta, S Mishra KHOJ: Journal of Indian Management Research and Practices, 274-277, 2015 | | 2015 |
| “Study of the promotional campaigns as a part of branding for travel and tourism industry in India initiated by independent states in reference to Goa, Gujarat and Kerala” RK Priyadarshani Singh International Interdisciplinary conference, 2014 | | 2014 |
| A Literature Review on Comparative Advertising and its effect on consumer buying attitude KR Chattopadhyay P IJRM- (ISSN 0976-318x.), 2013 | | 2013 |
| “A Literature Review on Social Advertising with Special Focus on Anti – Tobacco Advertising in Various Contexts” CP Kadam R IJBMSS 1 (8(II)), 2012 | | 2012 |
| The Study of Characteristics and their Effectiveness in anti-tobacco advertisements among undergraduates R Kadam, P IndSearch | | |
