| Identifying Customer Needs from User-Generated Content A Timoshenko, JR Hauser Marketing Science 38 (1), 1-20, 2019 | 524 | 2019 |
| Targeting prospective customers: Robustness of machine-learning methods to typical data challenges D Simester, A Timoshenko, SI Zoumpoulis Management Science 66 (6), 2495-2522, 2020 | 126 | 2020 |
| Product aesthetic design: A machine learning augmentation A Burnap, JR Hauser, A Timoshenko Marketing Science 42 (6), 1029-1056, 2023 | 84* | 2023 |
| Product Choice with Large Assortments: A Scalable Deep-Learning Model S Gabel, A Timoshenko Management Science 68 (3), 1591-2376, 2022 | 58 | 2022 |
| Efficiently Evaluating Targeting Policies: Improving on Champion vs. Challenger Experiments D Simester, A Timoshenko, SI Zoumpoulis Management Science 66 (8), 3412-3424, 2020 | 51 | 2020 |
| Is deep learning a game changer for marketing analytics? GL Urban, A Timoshenko, PS Dhillon, JR Hauser Massachusetts Institute of Technology, 2019 | 39 | 2019 |
| Soul and Machine (Learning) D Proserpio, JR Hauser, X Liu, T Amano, A Burnap, T Guo, DDK Lee, ... Marketing Letters 31 (4), 393-404, 2020 | 25 | 2020 |
| A sample size calculation for training and certifying targeting policies D Simester, A Timoshenko, SI Zoumpoulis MIT Sloan Research Paper, 2022 | 3 | 2022 |
| Transferring Information Between Marketing Campaigns to Improve Targeting Policies A Timoshenko, M Ibragimov, D Simester, J Parker, A Schoar Working Paper, 2020 | 2 | 2020 |
| In-Store Coupon Effectiveness: A Large-Scale Field Experiment S Gabel, D Simester, A Timoshenko Available at SSRN 4335525, 2024 | 1 | 2024 |
| Scaling human effort in idea screening and content evaluation P Kireyev, A Timoshenko, CL Yang INSEAD Working Paper, 2020 | 1 | 2020 |
| How do successful scholars get their best research ideas? An exploration C Cao, X Cao, M Cashman, M Kumar, A Timoshenko, J Yang, S Yu, ... Marketing Letters 30, 221-232, 2019 | 1 | 2019 |
| Using the Timing of Past Responses in Targeting Models to Address Dilution T Evgeniou, D Simester, A Timoshenko, SI Zoumpoulis | | 2020 |
| Mining and Organizing User-Generated Content to Identify Attributes and Attribute Levels A Timoshenko, JR Hauser Proceedings of the Sawtooth Software Conference, 295-314, 2016 | | 2016 |
John R. HauserKirin Professor of Marketing, MIT在 mit.edu 的电子邮件经过验证
