| La franquicia.: elementos, relaciones y estrategias GJB González ESIC Editorial, 2002 | 157 | 2002 |
| Internal market orientation: An empirical research in hotel sector JL Ruizalba, G Bermúdez-González, MA Rodríguez-Molina, MJ Blanca International Journal of Hospitality Management 38, 11-19, 2014 | 128 | 2014 |
| Generation Z in the workforce and the workplace: A bibliometric analysis MD Benítez-Márquez, EM Sánchez-Teba, G Bermúdez-González, ... Frontiers in Psychology, 6415, 2022 | 125* | 2022 |
| Destination image, satisfaction and destination loyalty in cruise tourism: the case of Malaga (Spain) EC Ruiz, GB González, DT Zamora Tourism & Management Studies 14 (1), 58-68, 2018 | 60 | 2018 |
| Modelo de administración de marcas: un enfoque teórico basado en la teoría general de sistemas MM García, GB González, Z Li, FP Guerrero Esic market 49 (159), 93-117, 2018 | 41 | 2018 |
| Understanding the impact of internal marketing practices on both employees' and managers' organizational commitment in elderly care homes G Bermúdez-González, I Sasaki, D Tous-Zamora Journal of Service Theory and Practice 26 (1), 28-49, 2016 | 41 | 2016 |
| Mapping the Knowledge of CSR and Sustainability EM Sánchez-Teba, MD Benítez-Márquez, G Bermúdez-González, ... Sustainability 13 (18), 10106, 2021 | 28 | 2021 |
| Are smart-city projects citizen-centered? EM Sánchez-Teba, GJ Bermúdez-González Social Sciences 8 (11), 309, 2019 | 14 | 2019 |
| Measuring the socioeconomic development of selected balkan countries and hungary: A comparative analysis for sustainable growth K Soreg, G Bermudez-Gonzalez Sustainability 13 (2), 736, 2021 | 9 | 2021 |
| La ética como generadora de confianza y crecimiento en tiempos de crisis en las pyme del sector TIC de Madrid C del Val Merino, GJB González, DT Zamora Revista de Estudios Empresariales. Segunda Época, 6-20, 2013 | 9 | 2013 |
| Human systematic innovation helix: Knowledge management, emotional intelligence and entrepreneurial competency CD Blázquez Puerta, G Bermúdez-González, IP Soler García Sustainability 14 (7), 4296, 2022 | 8 | 2022 |
| Executives’ knowledge management and emotional intelligence role: Dynamizing factor towards open innovation CDB Puerta, GB González, IPS García Journal of Open Innovation: Technology, Market, and Complexity 7 (1), 83, 2021 | 8 | 2021 |
| Exploring the antecedents of cruisers’ destination loyalty: Cognitive destination image and cruisers’ satisfaction MD Benitez-Marquez, G Bermudez-Gonzalez, EM Sanchez-Teba, ... Mathematics 9 (11), 1218, 2021 | 7 | 2021 |
| The emotional intelligence of senior executives and their effect on products innovation and on processes innovation CDB Puerta, GB González Journal of Business, Universidad del Pacífico (Lima, Peru) 11 (1), 14-26, 2019 | 7 | 2019 |
| Estudio de la imagen corporativa de las residencias de mayores en el sector solidario DT Zamora, GB González CIRIEC-España, Revista de Economía Pública, Social y Cooperativa, 175-202, 2011 | 7 | 2011 |
| Satisfacción y fidelidad en la relación franquiciador–franquiciado GJ Bermúdez González Tesis doctoral. Departamento de economía y administración de Empresas de la …, 2001 | 7 | 2001 |
| Cuba 1982: factores de riesgo de la mortalidad infantil G González, LC Silva Rev. cub. Med. gen. Integr 4, 4-21, 1988 | 6 | 1988 |
| La salud como expresión de las diferencias urbano rurales en América Latina N Rojo, G González, D Mesa Rev. cuba. adm. salud, 239-53, 1986 | 6 | 1986 |
| Generation z young people’s perception of sexist female stereotypes about the product advertising in the food industry: Influence on their purchase intention G Bermúdez-González, EM Sánchez-Teba, MD Benítez-Márquez, ... Foods 11 (1), 53, 2021 | 5 | 2021 |
| Evaluación de la mortalidad infantil según condiciones higienicosociales en el município: un enfoque multivariado LC Silva, G González, H Fariñas, L Herrera Rev. cuba. adm. salud, 243-54, 1985 | 5 | 1985 |
