Cultural differences in consumer impatience H Chen, S Ng, AR Rao Journal of Marketing Research 42 (3), 291-301, 2005 | 333 | 2005 |
When more is less: The impact of base value neglect on consumer preferences for bonus packs over price discounts H Chen, H Marmorstein, M Tsiros, AR Rao Journal of Marketing 76 (4), 64-77, 2012 | 235 | 2012 |
Well known or well liked? The effects of corporate reputation on firm value at the onset of a corporate crisis J Wei, Z Ouyang, H Chen Strategic Management Journal 38 (10), 2103-2120, 2017 | 182 | 2017 |
The effects of products’ aesthetic design on demand and marketing-mix effectiveness: The role of segment prototypicality and brand consistency Y Liu, KJ Li, H Chen, S Balachander Journal of Marketing 81 (1), 83-102, 2017 | 162 | 2017 |
When two plus two is not equal to four: Errors in processing multiple percentage changes H Chen, AR Rao Journal of Consumer Research 34 (3), 327-340, 2007 | 157 | 2007 |
Price points and price rigidity D Levy, D Lee, H Chen, RJ Kauffman, M Bergen Review of Economics and Statistics 93 (4), 1417-1431, 2011 | 130 | 2011 |
CEO characteristics and corporate philanthropic giving in an emerging market: The case of China J Wei, Z Ouyang, HA Chen Journal of Business Research 87, 1-11, 2018 | 109 | 2018 |
Close Encounters of Two Kinds: False Alarms and Dashed Hopes. ARR Chen, Haipeng (Allan) Marketing Science 21 (2), 178-196, 2002 | 108 | 2002 |
Could Ralph Nader's entrance and exit have helped Al Gore? The impact of decoy dynamics on consumer choice W Hedgcock, AR Rao, H Chen Journal of Marketing Research 46 (3), 330-343, 2009 | 105 | 2009 |
When marketing strategy meets culture: the role of culture in product evaluations R Song, S Moon, H Chen, MB Houston Journal of the Academy of Marketing Science 46, 384-402, 2018 | 104 | 2018 |
Single-crystalline particles: an effective way to ameliorate the intragranular cracking, thermal stability, and capacity fading of the LiNi0. 6Co0. 2Mn0. 2O2 electrodes G Liu, M Li, N Wu, L Cui, X Huang, X Liu, Y Zhao, H Chen, W Yuan, Y Bai Journal of the electrochemical society 165 (13), A3040, 2018 | 103 | 2018 |
Monodispersed ruthenium nanoparticles interfacially bonded with defective nitrogen-and-phosphorus-doped carbon nanosheets enable pH-universal hydrogen evolution reaction W Li, H Zhang, K Zhang, W Hu, Z Cheng, H Chen, X Feng, T Peng, Z Kou Applied Catalysis B: Environmental 306, 121095, 2022 | 92 | 2022 |
Asymmetric price adjustment in the small HA Chen, D Levy, S Ray, M Bergen Journal of Monetary Economics 55 (4), 728-737, 2008 | 89 | 2008 |
Consumer reactions to price discounts across online shopping experiences D Sheehan, DM Hardesty, AH Ziegler, HA Chen Journal of retailing and Consumer Services 51, 129-138, 2019 | 83 | 2019 |
2D MoS2 grown on biomass-based hollow carbon fibers for energy storage G Liu, J Cui, R Luo, Y Liu, X Huang, N Wu, X Jin, H Chen, S Tang, JK Kim, ... Applied Surface Science 469, 854-863, 2019 | 80 | 2019 |
Holiday price rigidity and cost of price adjustment D Levy, H Chen, G Müller, S Dutta, M Bergen Economica 77 (305), 172-198, 2010 | 73 | 2010 |
Asymmetric wholesale pricing: theory and evidence S Ray, H Chen, ME Bergen, D Levy Marketing Science 25 (2), 131-154, 2006 | 65 | 2006 |
Impact of carbon trading on agricultural green total factor productivity in China D Yu, L Liu, S Gao, S Yuan, Q Shen, H Chen Journal of Cleaner Production 367, 132789, 2022 | 58 | 2022 |
Culture, relationship norms, and dual entitlement H Chen, LE Bolton, S Ng, D Lee, D Wang Journal of Consumer Research 45 (1), 1-20, 2018 | 57 | 2018 |
In-situ synthesis of Mg2Ni-Ce6O11 catalyst for improvement of hydrogen storage in magnesium P Liu, J Lian, H Chen, X Liu, Y Chen, T Zhang, H Yu, G Lu, S Zhou Chemical Engineering Journal 385, 123448, 2020 | 55 | 2020 |