| The influence of brand image and brand personality on brand loyalty, mediating by brand trust: An empirical study HA Mabkhot, H Shaari, S Md Salleh Jurnal pengurusan 50, 71-82, 2017 | 370 | 2017 |
| RELATIONSHIP BETWEEN BRAND KNOWLEDGE AND BRAND REWARDS, AND EMPLOYEES'BRAND CITIZENSHIP BEHAVIOR: THE MEDIATING ROLES OF BRAND COMMITMENT. H Shaari, SM Salleh, Z Hussin International Journal of Business & Society 13 (3), 2012 | 66 | 2012 |
| The mediating effect of brand satisfaction on the relationship between brand personality and brand loyalty: Evidence from Malaysia H Mabkhot, S Salleh, H Shaari Management Science Letters 6 (1), 87-98, 2016 | 54 | 2016 |
| Exploring tourists intention to stay at green hotel: The influences of environmental attitudes and hotel attributes NA Mohd Noor, H Hasan, D Kumar M The Macrotheme Review 3 (7), 22-33, 2014 | 45 | 2014 |
| Green innovation performance! How to be achieved? A study applied on Malaysian manufacturing sector MM Yusr, MG Salimon, SSM Mokhtar, WMAW Abaid, H Shaari, S Perumal, ... Sustainable Futures 2, 100040, 2020 | 40 | 2020 |
| Issues and problems in ethical practices amongst takaful agents AHA Ghani, H Shaari International Review of Management and Marketing 6 (4), 21-26, 2016 | 40 | 2016 |
| The effect of brand leadership styles on employees’ brand citizenship behavior H Shaari, S Md Salleh, Z Hussin Asian Social Science 11 (18), 86-92, 2015 | 40 | 2015 |
| Investigating the effects of customer-based brand equity on turnover intentions with mediating effect of customer citizenship behavior M Raza, S Salleh, B Tariq, R Altayyar, H Shaari Management Science Letters 10 (2), 279-286, 2020 | 36 | 2020 |
| Application of the stimulus-organism-response model in the airline industry: examining mediating role of airline image in repurchase intention J Ali, S Perumal, H Shaari International Journal of Supply Chain Management 9 (2), 981-989, 2020 | 34 | 2020 |
| Brand evangelism among online brand community members H Shaari, IS Ahmad International Review of Management and Business Research 5 (1), 80-88, 2016 | 34 | 2016 |
| The antecedents of automobile brand loyalty: Evidence from Malaysian HA Mabkhot, SMD Salleh, H Shaari International Review of Management and Marketing 6 (3), 596-602, 2016 | 25 | 2016 |
| Service quality in Malaysian higher education: Adult learners' perspective H Shaari International Journal of Business and Social Science 5 (1), 86-90, 2014 | 25 | 2014 |
| Brand resonance behavior among online brand community H Shaari, IS Ahmad International Review of Management and Marketing 7 (1), 209-215, 2017 | 24 | 2017 |
| Does halal product availability and accessibility enhanced halal awareness and intention to purchase halal packaged food products: Malaysia and Thailand's halal industry … H Shaari, N Ahmad, S Md Salleh, SS Mohd Mokhtar, RZ Yusoff, ... International Journal of Supply Chain Management, 2020 | 18 | 2020 |
| Millennials' response toward luxury fashion brands: The balance theory's perspective H Shaari, SNSA Hamid, HA Mabkhot Gadjah Mada International Journal of Business 24 (1), 101-126, 2022 | 15 | 2022 |
| Employees brand citizenship behavior: Front-liner versus backstage employees' perspective H Shaari, S Md Salleh, Z Hussin International Journal of Management Studies (IJMS) 22 (1), 23-32, 2015 | 15 | 2015 |
| The influence of brand image and brand personality on brand loyalty HA Mabkhot, S Md Salleh, H Shaari Australian Journal of Basic and Applied Sciences 9 (7), 493-497, 2015 | 14 | 2015 |
| Assessing brand health during covid-19 pandemic: FMCGs brand loyalty in Malaysia H Shaari Journal of Critical Reviews 7 (8), 1623-1630, 2020 | 13 | 2020 |
| Predicting smartphone brand loyalty using four-stage loyalty model L Seduram, AA Mamun, AA Salameh, S Perumal, H Shaari Sage Open 12 (2), 21582440221099295, 2022 | 11 | 2022 |
| Conceptualizing the relationship between employer brand pride, employer brand reputation, employee engagement and employee brand loyalty MA Ilyas, I Adeel, ASI Alshuaibi, H Shaari International Journal of Innovation, Creativity and Change 7 (5), 346-361, 2019 | 9 | 2019 |
