| Information efficiency in betting markets: A survey LV Williams Bulletin of Economic Research 51 (1), 1-39, 1999 | 204 | 1999 |
| Why is there a favourite-longshot bias in British racetrack betting markets LV Williams, D Paton The Economic Journal 107 (440), 150-158, 1997 | 171 | 1997 |
| Market efficiency in person‐to‐person betting MA Smith, D Paton, LV Williams Economica 73 (292), 673-689, 2006 | 139 | 2006 |
| Information efficiency in financial and betting markets LV Williams Cambridge University Press, 2005 | 105 | 2005 |
| Do bookmakers possess superior skills to bettors in predicting outcomes? MA Smith, D Paton, LV Williams Journal of Economic Behavior & Organization 71 (2), 539-549, 2009 | 72 | 2009 |
| A policy response to the e‐commerce revolution: The case of betting taxation in the UK D Paton, DS Siegel, L Vaughan Williams The Economic Journal 112 (480), F296-F314, 2002 | 67 | 2002 |
| REFIGURING ATTIC RED-FIGURE A REVIEW ARTICLE D Williams Revue archéologique, 227-252, 1996 | 62* | 1996 |
| Advertising and firm performance: some new evidence from UK firms D Paton, LV Williams Economic Issues 4 (2), 89-105, 1999 | 53 | 1999 |
| Taxation and the demand for gambling: New evidence from the United Kingdom D Paton, DS Siegel, LV Williams National Tax Journal 57 (4), 847-861, 2004 | 49 | 2004 |
| Why are some favourite-longshot biases positive and others negative? L Vaughan Williams, D Paton Applied Economics 30 (11), 1505-1510, 1998 | 46 | 1998 |
| Forecasting outcomes in spread betting markets: Can bettors use ‘quarbs’ to beat the book? D Paton, LV Williams Journal of Forecasting 24 (2), 139-154, 2005 | 41 | 2005 |
| Why are some favourite-longshot biases positive and others negative? LV Williams, D Paton Applied Economics 30 (11), 1505-1510, 1998 | 40 | 1998 |
| The effects of exchange rate volatility on price competitiveness and trade volumes in the uk: A disaggregated approach C Cheong, T Mehari, LV Williams Journal of Policy Modeling 27 (8), 961-970, 2005 | 38 | 2005 |
| Forecasting elections LV Williams, JJ Reade Journal of Forecasting 35 (4), 308-328, 2016 | 34 | 2016 |
| The economics of gambling LV Williams Routledge, 2003 | 32 | 2003 |
| When are prediction market prices most informative? A Brown, JJ Reade, LV Williams International Journal of Forecasting 35 (1), 420-428, 2019 | 30 | 2019 |
| The Oxford handbook of the economics of gambling LV Williams, DS Siegel Oxford University Press, 2013 | 30 | 2013 |
| Do betting costs explain betting biases? D Paton, LV Williams Applied Economics Letters 5 (5), 333-335, 1998 | 28 | 1998 |
| The growth of gambling and prediction markets: Economic and financial implications D Paton, DS Siegel, L Vaughan Williams Economica 76 (302), 219-224, 2009 | 27 | 2009 |
| Prediction markets, social media and information efficiency LV Williams, JJ Reade Kyklos 69 (3), 518-556, 2016 | 24 | 2016 |
