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Eunjoo Han
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Prosocial modeling: A meta-analytic review and synthesis
EA Jung, H., Seo, E., Han, E., Henderson, M. D., & Patall
Psychological Bulletin 146 (8), 635–663, 2020
622020
Premiums Paid for What You Believe In: The Interactive Roles of Price Promotion and Cause Involvement on Consumer Response
CH Kim, E Han
Journal of Retailing 96 (2), 235-250, 2020
422020
Lots to Do or Lots of Ways to Do It? The Role of Mood and Mind‐set on Goal Motivation
E Han, AD Gershoff
Journal of Consumer Psychology 29 (2), 187-206, 2019
92019
When do people learn more from others' prosocial behavior? A meta-analysis of prosocial modeling effect
HA Jung, E Han, E Seo, MD Henderson, E Patall
Advances in Consumer Research 46, 633-635, 2018
22018
How evaluative nutrition cues promote consumer response for unhealthy foods
E Han, E Hwang
NA - Advances in Consumer Research 49, 498-499, 2021
2021
How Public Recognition Promotes Donations to Out-Group
E Han, S Lee, KP Winterich
Advances in Consumer Research 48, 385-388, 2020
2020
When Do People Learn More From Others’ Prosocial Behavior? a Meta-Analysis of Prosocial Modeling Effect
H Annie Jung, E Han, E Seo, M Henderson, E Patall
ACR North American Advances, 2018
2018
Boomerang effect: How sustainable disposal options spur green consumers to overconsume
S Kapitan, S Lee, E Han
Advances in Consumer Research 46, 640-642, 2018
2018
Children on sale: The interactive roles of fundraising appeal and prosocial identity on charitable intent
E Han, H Kim
Advances in Consumer Research 44, 464-467, 2016
2016
Lots to Do or Lots of Ways to Do It? The Role of Mood and Mind‐set on Goal Motivation
E Han, AD Gershoff
Advances in Consumer Research 43, 547-548, 2015
2015
Beat Competitors Or Beat Yourself: Differential Effects of Goal Focus on Players’ Motivation in Different Stages of Competitive Goal Pursuit
E Han, Y Zhang
ACR North American Advances, 2013
2013
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