Relationship marketing defined? An examination of current relationship marketing definitions MJ Harker Marketing intelligence & planning 17 (1), 13-20, 1999 | 736 | 1999 |
The past, present and future of relationship marketing MJ Harker, J Egan Journal of marketing management 22 (1-2), 215-242, 2006 | 399 | 2006 |
Marketing and entrepreneurship: An integrated view from the entrepreneur’s perspective W Lam, MJ Harker International small business journal 33 (3), 321-348, 2015 | 156 | 2015 |
International market entry mode–a systematic literature review M Schellenberg, MJ Harker, A Jafari Journal of Strategic Marketing 26 (7), 601-627, 2018 | 132 | 2018 |
Mind the gap: The relevance of marketing education to marketing practice L Stringfellow, S Ennis, R Brennan, MJ Harker Marketing Intelligence & Planning 24 (3), 245-256, 2006 | 81 | 2006 |
Strategic alignment between relationship marketing and human resource management in financial services organizations D Giannakis, MJ Harker Journal of Strategic Marketing 22 (5), 396-419, 2014 | 43 | 2014 |
Marketing: An Introduction M Harker, R Brennan, P Kotler, G Armstrong | 38 | 2015 |
Management Education by the French Grandes Ecoles de Commerce: Past, Present, and an Uncertain Future MJ Harker, B Caemmerer, N Hynes Academy of Management Learning & Education 15 (3), 549-568, 2016 | 34 | 2016 |
Relationship marketing J Egan, MJ Harker | 33* | 2005 |
Human resource management, services and relationship marketing: The potential for cross-fertilisation D Giannakis, MJ Harker, T Baum Journal of Strategic Marketing 23 (6), 526-542, 2015 | 30 | 2015 |
What is postgraduate marketing education for? Observations from the UK E Centeno, MJ Harker, EB Ibrahim, LW Wang European Business Review 20 (6), 547-566, 2008 | 20 | 2008 |
E-marketing action: an action learning approach to teaching e-marketing MJ Harker, R Brennan The Marketing Review 3 (4), 419-431, 2003 | 13 | 2003 |
Lenses and mirrors: the customer perspective on part‐time marketers MJ Harker Marketing Intelligence & Planning 22 (6), 663-672, 2004 | 11 | 2004 |
Lingua franca MJ Harker Journal of Customer Behaviour 1 (2), 195-214, 2002 | 8 | 2002 |
Marketing applications: from Angry Birds to happy marketers M Harker, B Taheri Academy of Marketing Conference 2011, 2011 | 4 | 2011 |
Undergraduate marketing education in the UK M Harker, L Vos 47th Academy of Marketing Conference, 2014 | 2 | 2014 |
Marketing Intelligence & Planning: past, present and future MJ Thomas, K Crosier, R Brennan, M Harker Marketing Intelligence & Planning 26 (1), 7-10, 2008 | 2 | 2008 |
The teaching and learning of relationship marketing MJ Harker, R Bennan, J Ward, J Fierro 36th EMAC Annual Conference 2007, 2007 | 2 | 2007 |
Relationship marketing: The customer's perspective MJ Harker PQDT-Global, 2003 | 1 | 2003 |
When is a dissertation not a dissertation? M Harker, J Dennis 47th Academy of Marketing Conference, 2014 | | 2014 |