Jens W. Paschmann 个人学术档案

202320241 2

Michel MuschkietUniversity of Duisburg-Essen在 iis-lehrstuhl.de 的电子邮件经过验证
Harald J. van HeerdeUniversity of New South Wales在 unsw.edu.au 的电子邮件经过验证
Kristina KleinProfessor of Marketing, University of Bremen在 uni-bremen.de 的电子邮件经过验证
Magdalena BekkSeeburg Castle University在 wiso.uni-koeln.de 的电子邮件经过验证
Julian R.K. WichmannTilburg University - Tilburg School of Economics and Management在 tilburguniversity.edu 的电子邮件经过验证
Martin HirchePostdoctoral Researcher (eq. Assistant Professor), University of Cologne在 wiso.uni-koeln.de 的电子邮件经过验证
Tammo BijmoltProfessor of Marketing Research, University of Groningen在 rug.nl 的电子邮件经过验证
Marnik DekimpeProfessor of Marketing, Tilburg University在 uvt.nl 的电子邮件经过验证

Jens W. Paschmann

University of Cologne (Universität zu Köln)

在 wiso.uni-koeln.de 的电子邮件经过验证 - 首页


标题按引用次数排序按年份排序按标题排序	引用次数引用次数	年份
Towards Human Digital Twins for Improving Customer Experience M Muschkiet, JW Paschmann, A Nissen Proceedings of the International Conference on Information Systems (ICIS), 2022	3	2022
EXPRESS: Driving Mobile App User Engagement through Gamification JW Paschmann, HA Bruno, HJ van Heerde, F Völckner, K Klein Journal of Marketing Research, 00222437241275927, 2024		2024
Driving Mobile App User Engagement through Gamification JW Paschmann, F Völckner, HA Bruno, HJ van Heerde, K Klein Available at SSRN 4286765, 2022		2022
Essays on Digital Customer Engagement with New Technologies JW Paschmann Universität zu Köln, 2022		2022

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