Consumers attitude towards organic food MB Basha, C Mason, MF Shamsudin, HI Hussain, MA Salem Procedia Economics and Finance 31, 444-452, 2015 | 436 | 2015 |
Why customer satisfaction is important to business? AA Hamzah, MF Shamsudin Journal of Undergraduate Social Science and Technology 1 (1), 2020 | 142 | 2020 |
Measuring the effect of service quality and corporate image on student satisfaction and loyalty in higher learning institutes of technical and vocational education and training S Hassan, MF Shamsudin International Journal of Engineering and Advanced Technology 8 (5), 533-538, 2019 | 110 | 2019 |
How important is customer satisfaction? Quantitative evidence from mobile telecommunication market M Irfan, MF Shamsudin, NU Hadi International Journal of Business and Management 11 (6), 57-69, 2016 | 98 | 2016 |
The consequences of integrating stakeholder engagement in sustainable development (environmental perspectives) MA Salem, F Shawtari, MF Shamsudin, HBI Hussain Sustainable Development 26 (3), 255-268, 2018 | 91 | 2018 |
Determinants of customer loyalty towards the hotel industry in Malaysia MF Shamsudin, S Esa, A Ali International Journal of Innovation, Creativity and Change 6 (9), 21-29, 2019 | 86 | 2019 |
Entrepreneurial orientation effects on market orientation and SMEs business performance-A SEM approach AH Affendy, AT Asmat-Nizam, MS Farid Review of Integrative Business and Economics Research 4 (3), 259, 2015 | 75 | 2015 |
Does customer satisfaction matters? MAMD Basari, MF Shamsudin Journal of Undergraduate Social Science and Technology 2 (1), 2020 | 74 | 2020 |
The effect of service quality and corporate image on student satisfaction and loyalty in TVET higher learning institutes (HLIs) S Hassan, MF Shamsudin, I Mustapha Journal of Technical Education and Training 11 (4), 2019 | 74 | 2019 |
The relation between stakeholders’ integration and environmental competitiveness MA Salem, FA Shawtari, MF Shamsudin, HI Hussain Social Responsibility Journal 12 (4), 755-769, 2016 | 72 | 2016 |
The relationship between sales promotions and online impulse buying in Malaysia MA Hasim, MF Shamsudin, AM Ali, S Shabi Opcion 34 (16), 295-308, 2018 | 57 | 2018 |
A case study analysis of typhidot: an example of market-oriented R&D commercialization in Malaysia B Kadir, MF Shamsudin International Journal of Financial Research 10 (5), 75-81, 2019 | 46 | 2019 |
Factors influencing customer loyalty in private healthcare services MF Shamsudin, NAM Razali, AA Hassim The International Journal of Social Sciences and Humanities Invention 2 (10 …, 2015 | 45 | 2015 |
The role of customer interactions towards customer satisfaction in theme parks experience MF Shamsudin, AA Razak, MA Salem Opcion 34 (16), 546-558, 2018 | 44 | 2018 |
Role of university reputation towards student choice to private universities MF Shamsudin, N Nurana, A Aesya, MA Nabi Opcion 34 (16), 285-294, 2018 | 40 | 2018 |
Study of purchase intention towards skin care products based on brand awareness and brand association MF Shamsudin, S Hassan, MF Ishak, Z Ahmad Innovare Academics Sciences Pvt. Ltd, 2020 | 35 | 2020 |
Experimenting the long-haul association between components of consuming renewable energy: ARDL method with special reference to Malaysia D Roespinoedji, S Juniati, H Hasan, NA Jalil, MF Shamsudin International Journal of Energy Economics and Policy 9 (6), 453-460, 2019 | 35 | 2019 |
EXPLORATORY STUDY OF STUDENTS’DECISION FOR ENROLMENT AT UNIVERSITI KUALA LUMPUR BUSINESS SCHOOL CAMPUS MF Shamsudin, AM Ali, AM Ali, KS Shabi Humanities & Social Sciences Reviews 7 (2), 526-530, 2019 | 34 | 2019 |
MEDIATING EFFECT OF CORPORATE IMAGE AND STUDENTS'SATISFACTION ON THE RELATIONSHIP BETWEEN SERVICE QUALITY AND STUDENTS'LOYALTY IN TVET HLIs S Hassan, MF Shamsudin, MA Hasim, I Mustapha, J Jaafar, KF Adruthdin, ... Asian Academy of Management Journal 24, 93-105, 2019 | 30 | 2019 |
Customer satisfaction and business growth S Ilias, MF Shamsudin Journal of Undergraduate Social Science and Technology 2 (2), 2020 | 29 | 2020 |