Understanding consumer behavior regarding luxury fashion goods in India based on the theory of planned behavior S Jain, MN Khan, S Mishra Journal of Asia Business Studies 11 (1), 4-21, 2017 | 235 | 2017 |
Exploring the role of website quality and hedonism in the formation of e-satisfaction and e-loyalty: Evidence from internet users in India A Ahmad, O Rahman, MN Khan Journal of Research in Interactive Marketing 11 (3), 246-267, 2017 | 180 | 2017 |
Young Consumer's Green Purchasing Behavior: Opportunities for Green Marketing SMF Uddin, MN Khan Journal of Global Marketing 31 (4), 270-281, 2018 | 139 | 2018 |
Examining the role of consumer lifestyles on ecological behavior among young Indian consumers A Adnan, A Ahmad, MN Khan Young Consumers 18 (4), 348-377, 2017 | 138 | 2017 |
Environmental concern to attitude towards green products: evidences from India MD Kirmani, MN Khan Serbian Journal of Management 11 (2), 159-179, 2016 | 126 | 2016 |
Employer Branding Aids in Enhancing Employee Attraction and Retention A Ahmad, MN Khan, MA Haque Journal of Asia-Pacific Business, 1-12, 2019 | 123 | 2019 |
Exploring green purchasing behaviour of young urban consumers: Empirical evidences from India SMF Uddin, MN Khan South Asian Journal of Global Business Research 5 (1), 85-103, 2016 | 120 | 2016 |
Developing a Website Service Quality Scale: A Confirmatory Factor Analytic Approach A Ahmad, MN Khan Journal of Internet Commerce 16 (1), 104-126, 2017 | 116 | 2017 |
Data Analysis Techniques In Service Quality Literature: Essentials and Advances MN Khan, M Adil Serbian Journal of Management 8 (1), 2013 | 95 | 2013 |
Measuring the impact of beliefs on luxury buying behavior in an emerging market: Empirical evidence from India S Jain, MN Khan Journal of Fashion Marketing and Management: An International Journal 21 (3 …, 2017 | 86 | 2017 |
Consumer's perception of website service quality: An empirical study A Ahmad, O Rahman, MN Khan Journal of Internet Commerce 15 (2), 125-141, 2016 | 85 | 2016 |
Factors Affecting Luxury Purchase Intention: A Conceptual Framework Based on an Extension of the Theory of Planned Behavior S Jain, MN Khan, S Mishra South Asian Journal of Management 22 (4), 136-163, 2015 | 75 | 2015 |
Decoding willingness of Indian consumers to pay a premium on green products MD Kirmani, MN Khan South Asian Journal of Business Studies 7 (2), 73-90, 2018 | 73 | 2018 |
Role of religiosity in purchase of green products by Muslim students: Empirical evidences from India MN Khan, MD Kirmani Journal of Islamic Marketing 9 (3), 504-526, 2018 | 72 | 2018 |
Green Purchasing Behaviour of Young Indian Consumers: An Exploratory Study SMF Uddin, MN Khan Global Business Review 17 (6), 2016 | 69 | 2016 |
Consumer Ethnocentrism: Relevance and Implications for Marketers MN Khan, SR Rizvi ICFAI Journal of Consumer Behavior 3 (1), 52-65, 2008 | 68 | 2008 |
Determinants of Webrooming and Showrooming Behavior: A Systematic Literature Review KC Sahu, MN Khan, KD Gupta Journal of Internet Commerce 20 (2), Pages 137-166, 2021 | 59 | 2021 |
Determining mobile payment adoption: A systematic literature search and bibliometric analysis Abdullah, M Naved Khan Cogent Business & Management 8 (1), 1893245, 2021 | 58 | 2021 |
Determinants of Mobile Advertising Adoption: A Cross-Country Comparison of India and Syria MN Khan, K Allil Internatonal Journal of Mobile Marketing 5 (1), 2010 | 57 | 2010 |
The Encyclopaedic Dictionary of Marketing kaleem mohd Khan, MN Khan Sage Publications, 2006 | 57 | 2006 |