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h5 指数:72
h5 中位数:154

h5 指数是指在过去整整 5 年中所发表文章的 h 指数。h 指在 2018-2022 年间发表的 h 篇文章每篇至少都被引用过 h 次的最大值。隐藏

出版物的 h5 中位数，是指出版物的 h5 指数所涵盖的所有文章获得的引用次数的中位值。隐藏

#4 Marketing
#11 Strategic Management

标题/作者	引用次数	年份
Customer engagement: the construct, antecedents, and consequences A Pansari, V Kumar Journal of the Academy of Marketing Science 45 (3), 294-311	1192	2017
Mirror, mirror on the wall: a comparative evaluation of composite-based structural equation modeling methods JF Hair, GTM Hult, CM Ringle, M Sarstedt, KO Thiele Journal of the Academy of Marketing Science 45 (5), 616-632	1118	2017
Customer experience management: toward implementing an evolving marketing concept C Homburg, D Jozić, C Kuehnl Journal of the Academy of Marketing Science 45 (3), 377-401	978	2017
The future of social media in marketing G Appel, L Grewal, R Hadi, AT Stephen Journal of the Academy of Marketing Science 48 (1), 79-95	739	2020
Toward a theory of customer engagement marketing CM Harmeling, JW Moffett, MJ Arnold, BD Carlson Journal of the Academy of Marketing Science 45 (3), 312-335	725	2017
SD logic–informed customer engagement: integrative framework, revised fundamental propositions, and application to CRM LD Hollebeek, RK Srivastava, T Chen Journal of the Academy of Marketing Science 47 (1), 161-185	647	2019
How artificial intelligence will change the future of marketing T Davenport, A Guha, D Grewal, T Bressgott Journal of the Academy of Marketing Science 48 (1), 24-42	602	2020
Marketing survey research best practices: evidence and recommendations from a review of JAMS articles J Hulland, H Baumgartner, KM Smith Journal of the Academy of Marketing Science 46 (1), 92-108	446	2018
The role of data privacy in marketing KD Martin, PE Murphy Journal of the Academy of Marketing Science 45 (2), 135-155	430	2017
The effectiveness of celebrity endorsements: a meta-analysis J Knoll, J Matthes Journal of the Academy of Marketing Science 45 (1), 55-75	421	2017
Review articles: purpose, process, and structure RW Palmatier, MB Houston, J Hulland Journal of the Academy of Marketing Science 46 (1), 1-5	373	2018
The customer value proposition: evolution, development, and application in marketing A Payne, P Frow, A Eggert Journal of the Academy of Marketing Science 45 (4), 467-489	315	2017
Explainable AI: from black box to glass box A Rai Journal of the Academy of Marketing Science 48 (1), 137-141	309	2020
Augmenting the eye of the beholder: exploring the strategic potential of augmented reality to enhance online service experiences T Hilken, K de Ruyter, M Chylinski, D Mahr, DI Keeling Journal of the Academy of Marketing Science 45 (6), 884-905	307	2017
Customer experience: fundamental premises and implications for research L Becker, E Jaakkola Journal of the Academy of Marketing Science 48 (4), 630-648	270	2020
Customer engagement in service V Kumar, B Rajan, S Gupta, ID Pozza Journal of the Academy of Marketing Science 47 (1), 138-160	258	2019
Innovating for sustainability: a framework for sustainable innovations and a model of sustainable innovations orientation R Varadarajan Journal of the Academy of Marketing Science 45 (1), 14-36	247	2017
Online relationship marketing L Steinhoff, D Arli, S Weaven, IV Kozlenkova Journal of the Academy of Marketing Science 47 (3), 369-393	237	2019
Good, better, engaged? The effect of company-initiated customer engagement behavior on shareholder value SFM Beckers, J van Doorn, PC Verhoef Journal of the Academy of Marketing Science 46 (3), 366-383	226	2018
Social media marketing strategy: definition, conceptualization, taxonomy, validation, and future agenda F Li, J Larimo, LC Leonidou Journal of the Academy of Marketing Science 49 (1), 51-70	204	2021

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