Asian Americans' and Pacific Islanders' preferences in recruitment strategies and messaging for participation in the CARE registry: A discrete choice experiment

VM Ta Park, JD Grill, J Tsoh, OL Meyer… - Alzheimer's & …, 2023 - Wiley Online Library
VM Ta Park, JD Grill, J Tsoh, OL Meyer, N Ameli, S Helman, M Tzuang, B Nam, L Hinton…
Alzheimer's & Dementia, 2023Wiley Online Library
INTRODUCTION This discrete choice experiment (DCE) identified Asian American and
Pacific Islander (AAPI) adults' preferences for recruitment strategies/messaging to enroll in
the Collaborative Approach for AAPI Research and Education (CARE) registry for dementia‐
related research. METHODS DCE recruitment strategy/messaging options were developed
in English, Chinese, Korean, and Vietnamese. AAPI participants 50 years and older selected
(1) who,(2) what, and (3) how they would prefer hearing about CARE. Analyses utilized …
INTRODUCTION
This discrete choice experiment (DCE) identified Asian American and Pacific Islander (AAPI) adults’ preferences for recruitment strategies/messaging to enroll in the Collaborative Approach for AAPI Research and Education (CARE) registry for dementia‐related research.
METHODS
DCE recruitment strategy/messaging options were developed in English, Chinese, Korean, and Vietnamese. AAPI participants 50 years and older selected (1) who, (2) what, and (3) how they would prefer hearing about CARE. Analyses utilized conditional logistic regression.
RESULTS
Participants self‐identified as Asian Indian, Chinese, Filipino, Japanese, Korean, Samoan, or Vietnamese (N = 356). Overall, they preferred learning about CARE from the healthcare community (vs. community champions and faith‐based organizations), joining CARE to advance research (vs. personal experiences), and hearing about CARE through social media/instant messaging (vs. flyer or workshop/seminar). Preferences varied by age, ethnic identity, and survey completion language.
DISCUSSION
DCE findings may inform tailoring recruitment strategies/messaging to engage diverse AAPI in an aging‐focused research registry.
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