… customer online knowledge contribution” mediates the relationship between customer
involvement … into the impacts of customer involvement and the contribution of customer knowledge …

Full article: The double-edged sword of customer participation on new product development
performance: the contingent roles of relational and environmental factors Skip to Main …

… by demonstrating CVCC as a double-edged sword and … customers and enabled by firms in
a value creation process. … service quality directly and indirectly through customer participation. …

… of customer participation (CP), understanding of the dark side of involving customers in …
that the changing role of customers who actively participate in service co-development can …

… -coding, more robust evidence is needed to further confirm … ), “Is customer participation in
value creation a double-edged … Evidence from professional financial services across cultures…

… However, there is evidence that customers often experience negative service encounters, …
customer involvement in co-production can help service employees understand customers' …

… customers, and such a power shift is crucial for professional … of value creation between
customer participation and customer … relationships with customer participation and value creation (…

… of customers. This research investigates whether and how the self-serving bias causes the
controversial effects of customer participation … Evidence of the SSB in CP has been found in …

… Our findings provide evidence for the positive linear effects … and dark sides on customer
participation in co-production. On … Evidence from professional financial services across cultures…

… This study provided empirical evidence in support of Grönroos's (2011) argument that … of
services, and thus value creation, often require involvement from multiple actors, especially in …